New York Lottery: Mom’s Favorite, 2
Posted in: Uncategorized
Advertising Agency: DDB, New York, USA
Chief Creative Officer: Matt Eastwood
Executive Creative Director: Menno Kluin
Group Creative Director: Mike Sullivan
Copywriter: Joao Unzer
Art Director: Rodrigo de Castro
Group Creative Director: Rich Sharp
Associate Creative Director: Carlos Wigle
Executive Producer: Walter Brindak
Photographer: Matt Hoyle
Retoucher: John Cason, Terry Sanders
Designer: Juan Carlos Pagan
Designer: Brian Gartside
New York Lottery: Mom’s Favorite, 1
Posted in: Uncategorized
Advertising Agency: DDB, New York, USA
Chief Creative Officer: Matt Eastwood
Executive Creative Director: Menno Kluin
Group Creative Director: Mike Sullivan
Copywriter: Joao Unzer
Art Director: Rodrigo de Castro
Group Creative Director: Rich Sharp
Associate Creative Director: Carlos Wigle
Executive Producer: Walter Brindak
Photographer: Matt Hoyle
Retoucher: John Cason, Terry Sanders
Designer: Juan Carlos Pagan
Designer: Brian Gartside
Garmin GPS Navigator: Sedan
Posted in: Uncategorized
Get there faster.
Garmin nüvi 2565 with traffic avoidance feature.
Garmin
Advertising Agency: Dentsu Plus, Bangkok, Thailand
Chief Creative Officer: Subun Khow
Copywriters: Pattarapong Lapjarupong, Subun Khow
Art Directors: Naphol Chantapakorn, Supparat Thepparat
Producer: Rebecca Ooi
Production Company: Studio 20 Twelve Sdn Bhd
Photographer: Edmund Leong
Retoucher: Justin Chan
Account Manager: Kiatniyom Sawangcharoen
CGI: Lim Kok Chin / Surreal Images
Garmin GPS Navigator: SUV
Posted in: Uncategorized
Get there faster.
Garmin nüvi 2565 with traffic avoidance feature.
Garmin
Advertising Agency: Dentsu Plus, Bangkok, Thailand
Chief Creative Officer: Subun Khow
Copywriters: Pattarapong Lapjarupong, Subun Khow
Art Directors: Naphol Chantapakorn, Supparat Thepparat
Producer: Rebecca Ooi
Production Company: Studio 20 Twelve Sdn Bhd
Photographer: Edmund Leong
Retoucher: Justin Chan
Account Manager: Kiatniyom Sawangcharoen
CGI: Lim Kok Chin / Surreal Images
Garmin GPS Navigator: Cabriolet
Posted in: Uncategorized
Get there faster.
Garmin nüvi 2565 with traffic avoidance feature.
Garmin
Advertising Agency: Dentsu Plus, Bangkok, Thailand
Chief Creative Officer: Subun Khow
Copywriters: Pattarapong Lapjarupong, Subun Khow
Art Directors: Naphol Chantapakorn, Supparat Thepparat
Producer: Rebecca Ooi
Production Company: Studio 20 Twelve Sdn Bhd
Photographer: Edmund Leong
Retoucher: Justin Chan
Account Manager: Kiatniyom Sawangcharoen
CGI: Lim Kok Chin / Surreal Images
S7 Airlines: Vivaldi
Posted in: Uncategorized
Advertising Agency: Good, Moscow, Russia
Creative Director / Art Director: Grisha Sorokin
Senior Copywriter: Denis Gratchev
Client Service Director: Leila Popovich
Producer: Gleb Glonti
Sound Producer: Dasha Kulikova
Music: Antonio Vivaldi
Sound: Mikhail Myasoedov
Sound: Fibr Film Production
VO: Alex Dubas
Garnier: Tetris Night
Posted in: Uncategorized
Bad nights disappear
Advertising Agency: Publicis, Santiago, Chile
Creative Director: Rodrigo Figueroa
Art Director: Francisco Seisdedos
Copywriter: Kote Kaid
Illustrator: Josefina Pro
Published: February 2013
Garnier: Tetris Baby
Posted in: Uncategorized
Bad nights disappear
Advertising Agency: Publicis, Santiago, Chile
Creative Director: Rodrigo Figueroa
Art Director: Francisco Seisdedos
Copywriter: Kote Kaid
Illustrator: Josefina Pro
Published: February 2013
Mitsubishi: Welcome to your favorite place
Posted in: Uncategorized
Welcome to your favorite place.
Advertising Agency: Volver d6, Lima, Perú
Executive Creative Director: Gonzalo Figari
Art Director: Natalia Iriarte
Copywriter: Gerardo Ramos
Illustrator: Graza
Published: March 2013
Forged Hitler Diaries Now Part of Germany’s Archives
Posted in: UncategorizedWe are Players in the Game of Revolution
Posted in: UncategorizedBut can we overcome our fear on a collective, species-wide level?
From Adbusters #107: The Epic Story of Humanity: Part 1, Spring
RAFAEL VILELA
We are players in the game of revolution: the long cat-and-mouse game between Power and The People that has been raging since our side first demanded democracy in antiquity.
Over the many centuries of civilization since, sometimes the progress of our revolution has been slow and sometimes great leaps have been made in a flash when just the right spark comes along … but through it all the guiding dream that unites us in a great historical chain has been the same: a people’s democracy constituted by liberty, equality and community.
The world is a dark place now. Maybe we are in the Iron Age or the Kali Yuga or the last gasp of a dying species. But during the insurrectionary storms of 2011 to 2012, we saw something at Adbusters: a reason to keep rising up and fighting until the bitter end. We saw that you and I are now closer than any previous generation of humanity has ever been to achieving people’s democracy. And not just in my country or your country but in every country. A people’s democracy on a global scale is within reach … if we have the courage to seize it.
All too often The People shy away from their historical destiny. We get scared as a movement both when we fail and when we succeed. The only moments we enjoy are the most fleeting. We look back on our past victories (The French Revolution, The Defeat of Fascism, May 1968, Occupy Wall Street) and, instead of seeing an inspiring proof that we can do it again, better and longer, we accept cynicism. We see only our excesses or the ways we failed to live up to our Ideal. We don’t see how close we’ve come; we only see how far we still have to go. It seems that most of the time The People have failed to take Power primarily out of deference to the elite and fear of their paramilitary police.
Actual revolution – the overthrow of the status quo and the founding of a new social order – is a high stakes game. Treason … sedition … mutiny … call it what you will, bringing justice to an unjust society is always illegal until it succeeds in ratifying a new constitution. Historically, the odds are against the endeavor: revolutions are rare and rarely succeed.
Those who tread the labyrinthine trail of liberty-equality-community know full well the dangers. It is very easy to get lost. There are rumors of secret paths, of clues and shortcuts, of times when a surefooted The People knew the way … but that knowledge has been forgotten& … or maybe the labyrinth keeps shifting. Either way: each step we take is an act of overcoming our fear.
Occupy was an exercise in losing our fear on a collective, species-wide level. If only for a brief moment, the internet gave The People a global epiphany. We saw that we had the ability to think, learn and act together at the same time everywhere at once. Hash-tags became wormholes that collapsed space and time because it didn’t matter if a jammer was in Madrid or Oakland, they were playing into the same revolutionary game: #killcap. A united front became possible the moment we started fighting for a shared platform that was struggling to articulate itself.
Occupy globalized activism, opening up a whole new horizon of political possibility: a coordinated uprising of seven billion humans versus a cabal of corporations … a universalist-leaderless politics that mobilizes The People in Cairo as well as it does in Beijing and New York City toward a single global people’s democracy.
That project was never completed. Occupy’s intensity was not sustained long enough to master the next step: acting together at the same moment to target the same enemy everywhere-at-once; to take down a global enemy of The People, like Goldman Sachs, and send a chill down the spine of every other megacorp in the world. Now the next challenge in the long march to democracy is before us.
At Adbusters, we have struggled to imagine how a global uprising could crystallize into a united front. In our brainstorming sessions, one likely scenario we’re thinking through is the birth of global political party that sweeps into Parliament in countries with fair elections and pulls off insurrections in countries without fair elections. A World Party that embodies the anarchist principles of our ancient uprising for people’s democracy … a global front that respects local autonomy while also learning how to finally implement the concrete global bottom-up solutions – like economic degrowth, a Robin Hood Tax and a True Cost market regime – to the spiritual, ecological and political catastrophes plaguing humanity.
Humanity’s collective unconscious is yearning for an uprising that unites our species against Earth’s avowed enemy – the corporatists. But this time around the revolt will crystallize around memes, and not leaders. There will be no Mao, Stalin, Lenin or Pol Pot … only hashtags that flicker, carrying each wave of humanity forward. Our generation’s great task is to find words in every language for, and to fight in our own way for, this new universalist-leaderless politics – a hybrid blue-green-black politics that mobilizes all of The People toward liberty, equality and community.
With this perspective, the global uprisings look different. The various movements within the movement no longer appear as contradictions but as aspects of the same emerging blue-green-black vision – the why of our global revolution.
Blue – the color of intellect and imagination – stands for mental environmentalism and our party’s commitment to internet democracy, political transparency and personal anonymity. We stand with Anonymous, WikiLeaks, the whistle-blowers and the Pirate parties of Europe. Blue is our spiritual insurrection: the revolution in our mind and inner-reality. It is our quest to steward the mental environment by balancing the rational (intellect) with the irrational (imagination) in politics and life and culture. A distinctly Blue psycho-politics gels a range of Left and Right organizations and concerns into a fighting force. Equally proponents of commercial-free schools, promoting open source software, circumventing censorship, systemic declassification of our governments, strict laws upholding public anonymity, liberating and de-commercializating information … the umbrella concern is with restoring our cultural and psychological health. Blue warriors vow to change the way information flows and to shake up the production of meaning in our society.
Green – the hue of earth and immortality – stands for the four-decade-strong resistance movement against environmental degradation which we must win for a sane, sustainable future. Green is our collective project to find meaning in an eternal political act: our will to overcome mortal finitude with a multi-generational struggle to save the Earth for our children’s great-great-great-grandchildren. Green politics is as much a response to death and life (and the terror of living through the ecological endtimes) as it is a rejection of authoritarian-consumerism and ecological-fascism. Philosophers Alain Badiou and Slavoj Žižek have said that ecology is the opium of the masses because governments can use the environmental crisis as an emergency excuse for totalitarian rule. And it is well-documented that Australia and America’s militaries are already training for an environmental apocalypse while Pentti Linkola and James Lovelock are openly calling for authoritarian environmentalism. We must tread a course between the need to implement some kind of global egalitarian environmental regulation – whether it be carbon rationing, emission limits, or maverick initiatives funded by a Robin Hood Tax – and the danger of force and impatience. Green requires that we think and act globally – a very dangerous thing.
Black – the tenor of struggle and justice – stands for our party’s promise to abolish corporate personhood and institute a new post-capitalist global world order in which corporations bow to the will of the people. Black is the color of Occupy and anarchism: nonviolence, horizontalism and innovation … the qualities that make our movement great. Black is our militant edge but it is also our belief that no modern revolution will be successful without a steadfast promise to virtue – especially nonviolence and charity – in pursuing justice. Guided by the light of fidelity and patience, Black stands for our wholesome commitment to humility, goodness and wisdom in pursuing our long-term insurrectionary goals. Fidelity is about never giving up hope. And it is also about resisting the temptations and distractions that are thrown in our path to lead us astray.
Together, the long-term strategy we pursue is universal. We win at the ballot box in the places where fair elections exist and we win in the streets in the places where elections are a sham. We win by any means necessary and adapt our methods to the local context. We send material aid and tactical support to neighboring countries whenever possible, and build alliances across all boundaries, until the world is governed by people’s democracy. The stakes are too high for anything less.
Blue Green Black raises many questions. Is it really possible? What form will it take? How will it embody horizontalism? Will there just be one World Party or will there be global elections where citizens of Earth can vote on one of many options: the Red, Brown, Golden, or the Pirates? Who is going to count the seven billion votes? Will there be an assembly based around national boundaries like the United Nations, or a coalition of powerful affinity groups, religions and bioregions? How will we demobilize the world’s militaries peacefully? What about the nukes? How swiftly can we bring greater peace and joy to the 99%?”
And the one question that troubles us most: does humanity have the wild spirit left to pull this off?
– Micah White
Scripps Networks Is Adding 52 New Series
Posted in: UncategorizedNissan Sentra: Vases, Man
Posted in: Uncategorized
People are fragile. Nissan Sentra with six airbags.
Advertising Agency: Lew’Lara\TBWA, Brazil
Chief Creative Officer: Manir Fadel
Executive Creative Director: Mariana Sá
Creative Director: Cesar Herszkowicz
Copywriter: Marcos Almirante
Art Director: Bernardo Romero
Photographer: Surachai Puthikulangkura
Illustrators: Surachai Puthikulangkura, Supachai U-Rairat
Art Buyers: Ana Karina Melo, Ale Sarilho
Account Supervisor: Suellen Copolla, Ricardo Barros
Advertiser’s Supervisor: Carlos Murilo Moreno
Account Manager: Alexandre Baroni
Planner: Renata D’avila
Production House Producers: Somsak Pairew, Kitidej Rattanasuvansri
Production House Company: Illusion Co.
Nissan Sentra: Vases, Girl
Posted in: Uncategorized
People are fragile. Nissan Sentra with six airbags.
Advertising Agency: Lew’Lara\TBWA, Brazil
Chief Creative Officer: Manir Fadel
Executive Creative Director: Mariana Sá
Creative Director: Cesar Herszkowicz
Copywriter: Marcos Almirante
Art Director: Bernardo Romero
Photographer: Surachai Puthikulangkura
Illustrators: Surachai Puthikulangkura, Supachai U-Rairat
Art Buyers: Ana Karina Melo, Ale Sarilho
Account Supervisor: Suellen Copolla, Ricardo Barros
Advertiser’s Supervisor: Carlos Murilo Moreno
Account Manager: Alexandre Baroni
Planner: Renata D’avila
Production House Producers: Somsak Pairew, Kitidej Rattanasuvansri
Production House Company: Illusion Co.
Canadian Tire: The Canadian Way of Spring
Posted in: Uncategorized
Canadian Tire has played an important role in the lives of Canadians for over 90 years. As part of its rich history, for many years, Canadian Tire delivered a print catalogue door-to-door with its pages reflecting a uniquely Canadian way of life. Moving onward and continuing their commitment to setting new benchmarks in the ways Canadian Tire can connect with their customers, the retailer is expanding on its digital strategy to create a community online and engage with customers more meaningfully through leveraging the social media landscape. Canadian Tire, in collaboration with Tribal DDB Toronto, sought out to develop a completely reinvented digital catalogue that would provide a more inspirational, lifestyle-oriented and consumer-centric lens on its product offering.
Recently, Canadian Tire unveiled its brand new digital publication, The Canadian Way, which will be regularly updated with new seasonally relevant content. Spearheading this launch is their first issue of the digital catalogue, The Canadian Way of Spring. Each catalogue release will bring to life the retailer’s wide product assortment in a digital format that blends inspiring editorial, innovative content, interactive video experience and authentic stories from real Canadians into a beautiful digital hub for customers to immerse themselves in.
Experience The Canadian Way, Canadian Tire’s new digital hub by visiting: www.canadiantire.ca/thecanadianway
Advertising Agency: Tribal DDB, Toronto, Canada
Associate Creative Director: Mara Binudin
Copywriter: Dmitry Zelikman
Art Director: Benson Ngo
Editorial writer: Yuki Hayashi
Copywriters: Tracy Wan, Santiago Fernandez-Concha
Editorial Copy Editor: Jennifer Krissilas
Design Director: John Thai
Designers: Josiah Bilagot, Mirza Sakovic, Jean-Lou Renoux, Barry Lachapelle
Illustrator: Andrea Manica
Director of Technology: Joe Dee
Information Architects: Dale McRae, Daniel Wiseman, Tony Di Ciero
Creative Technologist: Paul Jara
Interactive Developers: Paul Sham, Stephen Hobson, Brad Carson
Experience Assurance Lead: Enzo Licata
Senior Producers: Gaetano Carpino, Bonnie Chung
Producers: Chris Webden, Caroline Clarke, Neem BaHa
Director of Production: Catherine Kim
Production Coordinator: Elizabeth Fitzpatrick
Managing Director: Andrew McCartney
Business Unit Director: Kaezad Nallaseth
Account Director: Nick Pigott
Account Coordinator: Monica Bialobrzeski
VP Strategy and Innovation: Dino Demopoulos
AVP Digital: Rosie Riolion-Serpa
Digital Operations / Delivery: Shawn Farmer
Digital Experience Manager: Vito Casalinuovo
Vendors: Apollo Studios, Audio Z, RMW Music, Ole Clear, Talent Payment Services ULC, James TSE Photography
Brought to you by: Sons and Daughters Productions, Jigsaw Casting, Aon Reed Stenhouse, Blizzard Courier Services
Social Media Planner: Parker Mason
Media Agency: Mediacom
Group Account Director: Chris O’Hara
Associate Account Director: Andrew Tziatis
TBWA Lisbon: 19 Characters Project – The Urban Twitter
Posted in: Uncategorized
TBWA Lisbon transformed the agency 19 windows in the world’s first ‘Urban Twitter’. The 36m long tweets were about the hot topics of the Portuguese society during its most severe crisis in more than 40 years. Politics, taxes, troika, Europe, Merkel’s visit, Obama re-election in giant tweets that impacted directly hundreds of thousands in the street and through social media.
Advertising Agency: TBWA, Lisbon, Portugal
Executive Creative Directors: Leandro Alvarez, João Vasconcelos
Art Directors: Tiago Mesquita, Julliano Bertoldi, Gezo Marques, Isaac Afonso
Copywriters: Leandro Alvarez, Nuno Leal, João Ribeiro, Hellington Vieira, Jairo Gruenberg, Ilídio Baltazar, Filipa Soares, Rodrigo Guerreiro
Photographer: André Lopes
Additional credits: Luis Miguel, António Serrano
Artist Paints Billboard Based on Tweets
Posted in: UncategorizedMexican paper and notebook brand Scribe, with help from La Agencia Viva! and La Doblevida, married old media and new with Scribe Billboard. For the campaign, the brand hired an independent artist to live inside (behind) a blank billboard for ten days and paint it based on tweets sent to hashtag #ScribeBillboard.
The campaign received boatloads of mainstream media attention as well as participation by celebrities and other artists who visited the billboard and helped add to the creation. There was also an appearance by popular Latin American band Molotov.
No word on how much paper the brand sold.
Asociación De Editores De Madrid: Moby Dick
Posted in: Uncategorized
When you spend all those hours watching the most popular tv series in history, it’s not just its cast that ends up lost.
Save a book. Read a book.
“Moby Dick” Herman Melville 1851
Advertising Agency: Grey, Spain
Executive Creative Director: Antonio Montero
Creative Directors: Fernando Riveros, Matías López Navajas
Copywriter: Matías López Navajas
Art Director: Fernando Riveros, Alejandro De Antonio, Jose Carlos Gomez
Illustrator: Ricardo Salamanca
Art Buyer: Mayte Carabias
Account Supervisor: Mercedes Ruiz
Asociación De Editores De Madrid: Don Quixote
Posted in: Uncategorized
When you spend all those hours gaming on your mobile, not everything you destroy earns you points.
Save a book. Read a book.
“Don Quixote” Miguel De Cervantes Saavedra 1605
Advertising Agency: Grey, Spain
Executive Creative Director: Antonio Montero
Creative Directors: Fernando Riveros, Matías López Navajas
Copywriter: Matías López Navajas
Art Director: Fernando Riveros, Alejandro De Antonio, Jose Carlos Gomez
Illustrator: Ricardo Salamanca
Art Buyer: Mayte Carabias
Account Supervisor: Mercedes Ruiz