The return of ‘Big Brother’ for its last series on Channel 4 has been greeted with dismay by the over 30s and patchy enthusiasm from the under 30s, according people interviewed in the latest BR Video.
div class=”imageleft”a href=”http://www.adrants.com/images/boobs_crash.jpg”img alt=”boobs_crash.jpg” src=”http://www.adrants.com/images/boobs_crash-thumb.jpg” width=”150″ height=”85″ //a/div
Boobs. They’ll sell anything. Excusing the oxymoronic ad-before-an-an idiocy of pre-roll video ads, this new effort from RGS, a Russian entity that…well, we have no idea what they do because we can’t read their website and we’re too lazy to use a translation service.
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a href=”http://feedads.g.doubleclick.net/~a/Y5XMUEWa9arktTfruKVZdAuCpLw/1/da”img src=”http://feedads.g.doubleclick.net/~a/Y5XMUEWa9arktTfruKVZdAuCpLw/1/di” border=”0″ ismap=”true”/img/a/p
Randstad, one of the world’s largest recruitment and HR services companies, is tomorrow launching a national marketing campaign, which breaks in the press this week and runs until the autumn.
div class=”imageleft”a href=”http://www.adrants.com/images/cristiano_ronaldo_armani.jpg”img alt=”cristiano_ronaldo_armani.jpg” src=”http://www.adrants.com/images/cristiano_ronaldo_armani-thumb.jpg” width=”150″ height=”148″ //a/div
Soccer hottie Cristiano Ronaldo was scooped up by Georgio Armani last October and will appear in the fashion brand’s upcoming ad campaign.
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a href=”http://feedads.g.doubleclick.net/~a/VrXcJtL-MTROSjWoUjBqfl6lmHM/1/da”img src=”http://feedads.g.doubleclick.net/~a/VrXcJtL-MTROSjWoUjBqfl6lmHM/1/di” border=”0″ ismap=”true”/img/a/p
LOS ANGELES (AdAge.com) — CBS Interactive is rolling out a web series whose entire narrative will depend exclusively on the two most hard-to-find attributes in digital entertainment: sponsors and active fans. Luckily for CBS, the former is already taken care of when it rolls out "Around the World for Free," an online spinoff of "The Amazing Race" that makes its debut July 26 on CBS.com and other CBS Interactive properties.
NEW YORK (AdAge.com) — Leaving his post as Razorfish's global social media lead, Shiv Singh will be director of digital marketing, North America, for PepsiCo and report to Frank Cooper, PepsiCo's chief consumer engagement officer. While Mr. Singh will oversee all digital for the marketer, he has undeniably made his name in social media.
Vuvuzela é com certeza o maior assunto desta Copa. Depois da maior do mundo e da online, chegou a hora da social, para vuvuzelar o próximo, via Twitter.
Transparência: nosso colaborador Luiz Yassuda é um dos produtores da ferramenta, que não tem fins lucrativos.
Post originalmente publicado no Brainstorm #9
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Ad Age this year teamed up with the Effie Awards to create the GoodWorks Effie, furthering the mission of its GoodWork blog and supporting those working to promote the greater good. The awards were divided into two categories, Brands and Nonprofits, and the winners were announced last week. Ad Age's Allison Arden looks at the highlights.
(TrendHunter.com) Grunge and rock ‘n’ roll have been making a huge appearance in every single magazine, but there is no doubt in my mind that any of them can capture that hipster essence quite like photographer Jonnys Bird.…
A partir de hoje começei a seguir o perfil @adiblog, que tem um objetivo único e diferente: realizar promoções da Adidas através de brincadeiras rápidas, principalmente durante esta Copa do Mundo.
Entre uma promo e outra, a marca publica alguns passatempos para aumentar a participação e o envolvimento do público online.
Um exemplo é o jogo de sete erros com uma imagem do Kaká, postada agora a pouco no Twitpic. Quem participar concorre a uma chuteira F50 (réplica), uma jaqueta feminina e uma bola Jabulani. Enjoy! 
Après le featuring de Bruce Willis pour Stylo, voici le nouveau clip du groupe Gorillaz sur le titre “On Melancholy Hill”. Il s’agit du 3ème single de l’album Plastic Beach, toujours avec la présence des personnages animés qui compose le groupe virtuel de Damon Albarn.
Comcast, the US cable operator, has appointed former Fox International executive Nigel Ponder to the new role of executive director of advertising sales across EMEA.
Comcast, the US cable operator, has appointed former Fox International executive Nigel Ponder to the new role of executive director of advertising sales across EMEA.
(TrendHunter.com) The Whirlpool Jet Boats by Niagara Falls now ranks as one of our best Trend Hunter fun days ever. In short, the concept combines whitewater rafting and jet boating…
When you’re handed a life jacket,…
Over the coming days you can expect to see some changes on Brand Republic, with improvements to the design, usability and functionality of the site.
NEW YORK (AdAge.com) — U.S. consumer magazines will continue to earn increasing digital ad revenue over the next few years, but not enough to erase their troubles selling print advertising, according to a new forecast from PricewaterhouseCoopers.
NEW YORK (AdAge.com) — It's early days for advertising on Apple's iPad, but advertisers running campaigns on the device over the last four weeks say people are watching — and a lot more than your typical rich-media web ad.
The full trailer of the new Warner Bros film ‘Inception’ is to be shown on Channel 4’s movie-themed break, ‘Orange Movie Zone’, this evening (15 June), ahead of the film’s release tomorrow.
NEW YORK (AdAge.com) — When the phrase "Cala Boca Galvao," baffling to non-Portuguese speakers, became the top Twitter trending topic on Monday, Brazilians playfully and collectively invented a fictitious storyline around the three words.
Paramount has partnered with Stardoll social network to promote its upcoming blockbuster release ‘Shrek Forever’.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
