Brilliant Media has picked up the Christmas work for Sheffield shopping centre Meadowhall with a view to taking on the entire £500,000 planning and buying account after a competitive pitch against Leeds-based incumbent Miller Advertising and MediaVest (Leeds).
LONDON – Channel 4 is reportedly close to signing a deal with YouTube in which the video-sharing site will host most of the channel’s content online in full.
Mediaedge:cia has appointed former Microsoft Advertising leader, Richard Lloyd, as head of digital operations and analytics for its insight and analytics division, MEC MediaLab.
JCDecaux has devised two new networks from its StreetTalk portfolio of phone box panels to target fashion brands.
MEN Media, publisher of the Manchester Evening News, has appointed Dave Raywood to the new role of strategic marketing director.
Inthese 3 following videos, 3 mascots from big UK football team are are theft and won’t get back until the supporters give money to charity! The mascot Manchester United The Football mascot Newcastle United The Football mascot Chelsea FC Advertiser: Special Olympics Great Britain Agency: JWT London
LONDON – Katie Price, the glamour model and reality TV star, has been caught on camera singing about the recent rumours regarding her mental health, during the filming of a new ad for Heat magazine.
ITV1 enjoyed a bumper September, thanks largely to The X Factor, significantly outperforming Channel 4 and Five year on year in terms of its share of commercial impacts.
Un court-métrage “Bave Circus” réalisé à Supinfocom Valenciennes, par Philippe Desfretier, Nicolas Dufresne, Sylvain Kauffmann et Martin Laugero. Un beau film autour d’un enfant et de ses escargots, sur une musique originale de Thomas Miquel.
The Internet Advertising Bureau is launching what it claims is the UK’s first search “toolkit”, aimed at helping online publishers to use search more effectively.
Go one life. All local calls across Maharashtra & Goa @ 50p/min.
Local transport, represented by yellow-black Taxis, BEST Buses, Auto Rickshaws and Local Trains, is an integral part of people’s lives in Mumbai. Tata Indicom was launching a new tariff plan in Mumbai, where all calls from Mumbai to anywhere in Maharashtra and Goa could be made at a local rate of 50 paisa (less than 2 American Cents). The concept in the campaign is simple and yet eye catching. The ads show how one can now “reach” different places in the state at 50p. Local transport of Mumbai has been used to showcase the message.
Advertising Agency: DRAFTFCB+ULKA, Mumbai, India
National Creative Director: K S Chakravarthy
Creative Directors: Haresh Moorjani, Samir Chonkar
Art Director/ Typographer: Balakrishna Gajelli
Copywriter: Siddhi Desai, Balakrishna Gajelli
Photographer: Amogh Thakur
LONDON – The Communication Workers Union has written to Royal Mail offering a deal to avoid strike action, but warns that strikes could still proceed starting on 22 October.
LONDON – Behavioural targeting companies have a public image crisis on their hands, after a study found two thirds of Americans do not want to be tracked online by advertisers, rising to 86 per cent, when they are told exactly what behavioural targeting involves.
LONDON – Shazam, the mobile music brand, has signed a deal with ad network 4th Screen Advertising to offer targeted advertising opportunities on the brand’s application.
British Airways is to promote its £500,000 180 free flights BA Great Britons travel fund through a six-month partnership with the London Evening Standard and The Independent.
NEW YORK (AdAge.com) — Although Sherwin-Williams was the first paint company out of the gate with a consumer iPhone app, competitor Benjamin Moore PR-ed its own app into a top hit with the media. Speaking at the recent Ad Age/Applicious "Apps for Brands" conference, Benjamin Moore's director of product development used his own success to underscore the importance of launching PR strategies in the new world of apps marketing.
(TrendHunter.com) Alluring beauty Skye Stracke appears in the Tush editorial, ‘Lich Mich’ (Let Me). Stracke is seen expressing herself by molding her body into provocative poses. Tousled hair and heavily rimmed black eyes…
LONDON – Asda has launched a games website as part of its collaboration with children’s TV programme ‘LazyTown’ to promote its GreatStuff healthy food range.
Do you remember this game when you were a kid: Where’s is Wally? Now you have the opportunity to play the same game in video for Dexter. So where’s Dexter? Level 1 So where’s Dexter? Level 2 So where’s Dexter? Level 3 So where’s Dexter? Level 4 Advertiser: Dexter
LONDON – IDS, the Virgin Media TV-owned sales house, has promoted Davina Barker to digital controller.
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