Rolls-Royce hires new marketing director
Posted in: UncategorizedLONDON – Rolls-Royce Motor Cars has appointed Jolyon Nash to the position of director of sales and marketing.
LONDON – Rolls-Royce Motor Cars has appointed Jolyon Nash to the position of director of sales and marketing.
BOSTON – Consumer spending on paid-for online video content could reach $3.8bn (£2.3bn) in 2009, exceeding revenues generated by free ad-supported video websites this year, according to research.
LONDON – Independent digital agency Blue Barracuda has hired former Mindshare managing partner Andrew Mason as its media director.
LONDON – Euro RSCG has won the $110 million Heineken US business after a pitch against Wieden & Kennedy, StrawberryFrog and TBWA\Chiat\Day.
LONDON – Trinity Mirror’s sales house Amra has been appointed to handle the national advertising for the free parents’ magazine Primary Times.
LONDON – Ogilvy Group is poised to leave its Canary Wharf headquarters, and is in advanced talks to take 200,000 square feet of office space in Kings Cross, according to reports.
LONDON – Shortlist Media’s new free women’s weekly magazine will be called Stylist and will launch in late September/early October.
LONDON – How many Twitter followers does it take to get a job? The answer is 250, according to Best Buy, which is specifying that candidates for a marketing role have a degree and at least 250 Twitter followers.
LONDON – Beverage Brands, the owner of WKD, is reviewing its £5 million media account.
LONDON – Max Clifford, publicist to the stars, is planning legal action against the News of the World to discover whether its journalists listened to messages left on his mobile phone.
LONDON – The untimely death of Michael Jackson confirmed a media shift, with the internet and microblogging driving the global news agenda. But once the story was out, traditional media took control, with detailed comment, insight and intrigue.
LONDON – Channel 4 and C4+1’s share of commercial impacts plummeted 16% in June compared with the same period in 2008, a downturn attributed to the worst-performing series of Big Brother.
LONDON – Eye has relaunched a portfolio of ad sites at Manchester Airport, following a £50m overhaul of the terminal.
LONDON – Daily Mail & General Trust has formed a digital advertising partnership with Independent News & Media following the firm’s move into the same Kensington offices in April.
LONDON – IPC, the magazine company, is looking to recruit a managing director of advertising, after deciding against subsuming the role into the duties of chief executive Evelyn Webster in the long term.
LONDON – Autoglass has awarded its £20m media planning and buying business to Publicis Groupe’s Starcom, ending a near six-year relationship with Interpublic Group’s Universal McCann.
LONDON – ShortList, the free men’s weekly magazine, is upping the ante in its battle with rival Sport by launching an eight-page sports section in a six-figure commercial tie-up with Procter & Gamble-owned Gillette.
LONDON – ShortList Media’s free upmarket women’s weekly will be called Stylist and launch in late September/early October.