In this latest installment of Dumenco's Media People — a regular series of interviews with media grandees — I thought it a good time to revisit New York Times media columnist David Carr's book, "The Night of the Gun," which was released in paperback this week. We talked about the media world's reaction to the dark and disturbing revelations in the book, and also about what's been happening to media in general and specifically The New York Times.
This collection of clothes is created with the help of celebrities as N*E*R*D, Dangerous Muse, Cyndi Lauper, Katy Perry and Robyn among others. advertiser: H&M
(TrendHunter.com) I am so in love with the work of Miles Aldridge. “Beautiful,” “freaky,” “surreal,” “sexy,” “scary,” and “gorgeous” are just some words I can think of to describe his photography.
NEW YORK (AdAge.com) — Web sites clicked; miles run; TV watched; text messages sent. The data stream left behind by humanity is truly mind-boggling and threatens to overwhelm. But a new generation of creatives is looking to harness it — to make it useful and even beautiful.
NEW YORK (AdAge.com) — In the new TV economy, what starts out as simple product placement can turn into a larger-scale ad buy between a brand and a network or even turn an advertiser into a defibrillator for a dying show. In the case of E! Entertainment's "Kendra," what started out as a one-off integration for sponsor Dave & Buster's turned into an endorsement by the show's star and an off-channel marketing partnership.
LONDON – Ben Bradshaw, the health minister, is to take over as the new Culture Secretary, replacing Andy Burnham who is moving to become Health Secretary in today’s Cabinet reshuffle.
New York Pizza, which is not in New York, is out with another strange commercial just in time to be compared to the recent Miller commercial, featuring Sopranos actor Frank Vincent, which was derided for perpetuating Italian stereotypes.
LONDON – Absolute radio sales controller Giles Darby has joined the broadcaster’s executive team following the appointment of Chris Goldson to the position of commercial director.
LONDON – Tom Watson, the minister for digital engagement and the first MP to blog has resigned, first breaking the news of his resignation to his followers on Twitter.
LONDON – Unilever is pulling in-store promotional activity for its ice-cream brands after a problem at its factory left the FMCG giant unable to meet supermarkets’ demand.
Encerramos a 11ª edição do Braincast TV, gravado no The Hub em São Paulo, com Emerson Calegaretti do MySpace Brasil e Rene de Paula Jr. da Microsoft.
Falamos sobre o conceito de seeding, muito aplicado por agências de mídias sociais para gerar buzz e comentários em cima de uma campanha, o preço da credibilidade, a tecnologia reforçando laços off-line, etc. Confira o índice completo abaixo e assista.
00:35 – Seeding 01:59 – É possível evitar o “spam das mídias sociais”? 03:20 – O seeding do bem 04:23 – “O povo não é bobo” – Vale vender sua credibilidade? 05:32 – A “garotada web” está com a cabeça aberta pra outras coisas? 08:34 – O Twitter apresentando as pessoas fisicamente 09:45 – Uma rede social reforçando laços off-line 10:41 – “A tecnologia não tem limite, nós temos…” 11:27 – Interagindo. “Do outro lado tem uma pessoa…” 14:19 – B#9tv agradecendo ao The Hub
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
