LONDON – ‘Celebrity Big Brother’ pulled in a lowly 3.5m viewers for Friday’s live final, 2m fewer viewers than the last final, as Ulrika Jonsson was the surprise winner.
LONDON – NBC Universal will tonight (26 January) launch a high-definition version of its Sci Fi pay-TV channel.
LONDON – SeaFrance, the cross-Channel ferry operator, has moved its £2m media planning and buying duties out of Mediaedge:cia and into independent agency AW Media.
(TrendHunter.com) If you’re in love, you probably know Valentine’s Day is drawing close; if you are out of love and single, then you definitely know the spiteful Cupid’s Day is coming about. This holiday may be far too…
click here to learn what is the worldwide bloggers tour
Week 5
Country, City:
Belgium, Brussels
[…]
Upcoming food trends will bring us delightful new tastes in clever new packaging, along with confusing, contradictory claims as to why we should eat them and not all the other stuff coming soon.
Given last week's media-fueled Obama mania, I've been thinking about the stages of, well, media euphoria.
If we really believe that the great engine of advertising is the most effective stimulus to our economy, then we need to find ways to keep the power of persuasion going strong. How about a stimulus plan for ad spending?
NEW YORK (AdAge.com) — Zipcar's new CMO Victoria Godfrey recently talked with Ad Age about her new role, and what's, well, fueling the car-sharing company's growth.
Reducing headcount and cutting marketing expenses will not be enough to weather this recession. By leveraging 10 other strategic profit protectors, CMOs can reduce the effects of the severe economic downturn in ways that go beyond profit-threatening cost cutting.
NEW YORK (AdAge.com) — MyDamnChannel's "You Suck at Photoshop" is a a near-perfect series for the web. But it's not immune from the one of the most vexing problems facing producers of web video: how to build a loyal audience and keep it coming back.
NEW YORK (AdAge.com) — Reader's Digest Association today debuts Purpose Driven Connection, a multimedia platform built around the teachings of Rick Warren, pastor of Saddleback Church and best-selling author of "The Purpose Driven Life."
NEW YORK (AdAge.com) — Carlos Slim, the second-richest man in the world, threw the New York Times Co. a lifeline last week, lending it $250 million to refinance $400 million in debt coming due in May. What is the Mexican billionaire after?
(TrendHunter.com) Flashy bizarreness goes to a whole new level with these LED-embedded undergarments. There is hardly any reasonable explanation for these unmentionables, but when it comes to spicing things up in the bedroom,…
(TrendHunter.com) This Worth1000 competition takes the concept of “You are what you eat” literally with these images. Some of them are fairly cute, such as the baby merged with the pear, but others are a bit sick, like…
LONDON – The Advertising Association today claimed to have debunked what it calls the “myth” of “toxic childhood”.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
