3 New Commercials from Measure R Proponents

Public Service Ads (PSA) aimed at calming down people in the current state of calamities and disasters that have been occurring at some point are highly appreciated. As far as batting for the structure stability of rails and bridges, you have to hand it to Measure R Proponents for educating and informing people via commercials and decrease the apprehensions of most people as far as safety wherever they go.

There are no significant personalities included in the commercials and they are certainly something to watch out for better education and understanding of how concerned groups are putting emphasis on public safety.

Source


Brian Yalung is an Editor at Talent Zoo mainly contributing to latest news and issues on advertising and marketing. He is the editor for Beyond Madison Avenue and Beneath the Brand Blogs of Talent Zoo.

Democrats Start Campaign Commercials

Barack Obama and John McCain have started a trend of sorts. It is costly but effective if you talk about using TV advertising to help jack up your campaign and chances of getting into office. The latest candidate to turn to television advertising is Democratic Assembly Candidate Alyson Huber who hopes that her thrust towards TV ads will boost her chances of getting a two-thirds of the majority of the 10th Assembly District.

She has released 2 30-second commercials which summarizes the plans and visions she wants as well as the usual attack towards her opponent Jack Sieglock.

If you will recall, John McCain had a similar approach and while it may all seem unethical, that is politics for you.

(Source) Politicker.com


Brian Yalung is an Editor at Talent Zoo mainly contributing to latest news and issues on advertising and marketing. He is the editor for Beyond Madison Avenue and Beneath the Brand Blogs of Talent Zoo.

Toothbrush Contortionists – Aquafresh Flex Direct Campaign

These creative print ads showcase the flexibility of Aquafresh Flex Direct Toothbrush by having an athletic guy contort, bend and twist his body.

How are we supposed to make the connection? Having toothbrush-like…

And All This Science I Don’t Understand

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I’m always saying brands need to stop pitching and start pitching in. Old Spice, for one, gets that. With their help I not only smell okay, but I’m now a prominent astrophysicist. No shit! The internet says so, and that’s always been good enough for me.

Last week, prominant astrophysicist Dr. David Burn of the Galaxy responded to a research paper that used the continuum of real numbers to study roboticists for five years.

Fary Cry 2 Experience.

The Far Cry 2 Experience site has more in game footage than you can poke a stick at. The game looks pretty solid too.

Im not a fan of the 12 hr delay on the multiplayer Jackal Hunt game though.

Here’s my Far Cry 2 profile below. I had to enter my email address to get this which is a bit cheeky.

Historical Figures in Underwear – “Balls” Print Campaign

This is a rather irreverent ad for men underwear, aptly called “Balls”. In this funny ad we can see iconic historical figures such as George Washington, Christopher Columbus, King Louis the XIV and Bismarck…

10 Collaborative Public Madness Stunts + Improv Everywhere MP3 Experiment

Improv Everywhere has launched their most modern live art installation yet. The group, known for launching mass public spectacles, recruited thousands of participants, each armed with colorful balloons…

No Recession Yet in Apple Stores, but Cloud Over Holiday Sales


NEW YORK (AdAge.com) — If consumers are pinching pennies, it isn't happening at the Apple Store — at least not yet. The maker of some of the tech industry's best-loved luxury goods reported a strong quarter, including the sale of 6.9 million of the new 3G iPhones, a figure that crushed estimates, and 2.6 million Mac computers, a quarterly record.

Google’s G1 Is Finally Ready for Its Close-up


SAN FRANCISCO (AdAge.com) — Up until now, the buzz for the T-Mobile's Google-branded smart phone has been mainly in the press and blogosphere. Starting with a campaign breaking tomorrow, the carrier has to convince consumers.

Look Who Ivanka Is Lunching With: Healthy Choice


NEW YORK (AdAge.com) — Last week celebrity heiress Ivanka Trump announced she was going to save brown-bagged lunch, but kept the brand she was teaming with a secret. Today came the big reveal: Healthy Choice.

Anti-Smoking Warnings Make You Want to Smoke, Claims Study


NEW YORK (AdAge.com) — In a bound-to-be-controversial book released today, ad-industry pundit Martin Lindstrom asserts that subliminal advertising does exist and maintains that cigarette warning labels make smokers want to smoke more, not less.

Post-Presidential Voting Parties – Omni Hotels’ ‘Election Night Returns’

Leave it to Omni Hotels to find an excuse to throw a party; while millions of viewers will be glued to their home television sets to watch the election returns, Omni guests will be doing so in style. Their…

Fresh Face on Cable, Sharp Rise in Ratings

MSNBC host Rachel Maddow has doubled the audience for the cable channel’s 9 p.m. hour in a matter of days.

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Venice Biennale of Architecture: Hyperhabitat. Reprogramming the World

The Arsenale section of the Venice Biennale of Architecture has many characteristics that makes it stand out from other architecture exhibitions. One of them is that you won’t get to see cardboard models and plans. In fact, you can even walk around and inside the 1:1 scale replica of an apartment building with sharing spaces.

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All the furniture and appliances necessary have been fabricated from methacrylate and are embedded with microservers. It’s the return of the internet of things, baby!

Hyperhabitat. Reprogramming the World is a research project directed by Guallart Architects, initiated at IaaC (the Institute for Advanced Architecture of Catalonia) in 2005, with the BCN Fab Lab in collaboration with information designers Bestiario.

The project aims to propose answers to questions such as: Could our world be in habited on the basis of information technology? How could this be organized?

Just like a digital network is made of nodes and connections, Guallart’s model is a large-scale attempt to have all the elements of the physical world communicate with each other. The house functions as a small ecosystem, where each object is a piece of a widely distributed intelligence, able to interact with the others. Architecture becomes the interface that enables us to inhabit the world. The connections do not stop at the room level, objects also communicate with the whole building and can even interact with the neighbourhood or the rest of the world.

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The microservers embedded in the objects interact with one another to generate relationships that are displayed as a large-format projection on one of the walls. Line codes can be drawn to suggest relationships or ‘line codes’ between nodes. In addition a special web platform, to be launched on November 24, will enable people around the world to put forward formulas for reprogramming the world.

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Image Daniel Aguilar

Hyperhabitat is the biggest Internet 0 (a new microserver technology developed at MIT to generate ambient intelligence by linking a series of miniature computers) network ever created. The project also builds upon the creation of and the theory of the multiscale habitat, an ‘urban genome’ project developed at IaaC that seeks to introduce new approaches to the generation of buildings and cities by restructuring the functional relationships between the constituent parts.

A key objective of this ‘reprogramming’ of buildings and cities is to use artificial intelligence in order to save energy and achieve a more self-sufficient model of living. As the architect explained to El Pais, the project tries to materialize the socio-economic changes that the world is currently undergoing, we are moving from a financial economy towards a production economy based on removing the price of objects in order to give them value. Guallart added: ‘The way to visualize this idea is to build dwellings which are self-sufficient, applying artificial intelligence to buildings.’ The architect is obviously aware that working at the building level is not sufficient if one wants to change the socio-economic structure of the world, action would have to be taken by working at the town-planning level (cf. Guallart’s Sociopolis project,a neighbourhood designed with a mind set on efficiency, functionality, digital networks.)

Slideshow of the images i took of the installation:

There’s a really nice video interview of the architect with views of the workshop where the installation has been entirely developed and built on 3cat24. But you might prefer a video presentation in english than in catalan:

More images on Daniel Aguilar’s flickr set, and on the project website.

Hyperhabitat is on view at the Arsenale, Venice until November 23rd, 2008.

Dresses Made of Water – Mattoni Mineral Water Ad

This amazing 30 second ad features a woman clad in a water dress that moves fluidly as she walks. The Mattoni ad shows top model Hana Soukupová showing off clothes made from water with the help of clever…

Return of Terry Tate

Remember Terry Tate? No he didn’t drive a BMW he was the Office Linebacker that solved problems.

Great to see that you can introduce an old fav with a fresh twist.

Days like these.

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