Oct
27
Oct
27
With No New Ads, Heineken Sales Sink
Posted in: Uncategorized
CHICAGO (AdAge.com) — After almost a year without a campaign from its agency, Wieden & Kennedy, Heineken's sales are starting to slump.
Oct
27
Tale of the Tape: IPhone Vs. G1
Posted in: Uncategorized
Launched on Wednesday, the much-hyped G1 T-Mobile phone — the first to run on the Google-backed, open-source mobile platform Android — has been positioned as a serious competitor to Apple's iPhone.
Oct
27
Advertising Boosts Transit Budgets
Posted in: Uncategorized
NEW YORK (AdAge.com) — For New York and Chicago commuters, ads are starting to seem unavoidable, cropping up everywhere from subway turnstiles to digital banners on buses to the entire exteriors of subway cars. But the ad revenue has become essential to the long-term sustainability of the cities' transit authorities.
Oct
27
Ad Experts Not So Quick to Buy Into ‘Buyology’
Posted in: Uncategorized
NEW YORK (AdAge.com) — Martin Lindstrom's latest tome, "Buyology: Truth and Lies About What We Buy," may well become a best-seller, but marketing experts say the jury is still out on the validity of the neuroscience on which the book depends.
Oct
27
Price Pressure Hits Package Goods
Posted in: Uncategorized
Oct
27
The Broadcast Ad Model Is Broken. Now What?
Posted in: Uncategorized
NEW YORK (AdAge.com) — Virtually all parties involved agree the current broadcast advertising model is broken, or at the very least inadequate. What they don't yet agree on is the solution, leading to mass confusion as networks scramble to create their own measurements in a race to develop a standard for counting those precious eyeballs.
Oct
27
Public Might Cut Cord on Landlines, Cable TV
Posted in: Uncategorized
Oct
27
What Went Into the Updated Pepsi Logo
Posted in: Uncategorized
NEW YORK (AdAge.com) — It took Pepsi five months to revamp its famous logo, after top executives Indra Nooyi and Massimo d'Amore called for a "quantum leap" forward in transforming the soft-drink category and defining Pepsi as a cultural leader, said Frank Cooper, Pepsi's VP-portfolio brands.
Oct
27
After the Election, Will HuffPo and Co. Be Old News?
Posted in: Uncategorized
NEW YORK (AdAge.com) — What's to become of the news outlets after Nov. 4? Do HuffPo and its comrades in online political punditry have a post-election plan? If what happened after the last election is any indication, they'd better.
Oct
27
Brand vs. Brand: Attack Ads on the Rise
Posted in: Uncategorized
CHICAGO (AdAge.com) — Marketing seems to have entered a new era of attack ads.
Oct
27
30 Psychedelic Inventions (CLUSTER)
Posted in: Uncategorized
(TrendHunter.com) If your brain isn’t already spun with all the current issues in our daily lives, check out this fun cluster of trippy trends.
Perhaps a little light therapy will soothe your soul. There are projectors…
Oct
27
Stealing Sand – Thieves Profit as Caribbean Beaches Recede (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) There is a vanishing sand crisis in the Caribbean. Apparently the beaches are receding at an alarming rate, according to an article in the San Francisco Chronicle.
Late at night, thieves are swiping…
Oct
27
Bands Inspired by Movies – Harry Potter Fuels ‘Wizard Rock’ Genre (VIDEO)
Posted in: Uncategorized
(TrendHunter.com) To put it simply, wizard rock is a genre of music where musicians use Harry Potter as inspiration for songs. The best Wizard Rock bands that we know of are Harry and the Potters, Roonil Wazlib, The Remus…
Oct
27
Controversial Magazine Covers – Diddy and Nude Twin Daughters Pose for Vogue (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Diddy, also known as Sean Combs, grazed the October cover of L’Uomo Vogue Music edition with his young twin daughters D’Lila Star and Jessie James wearing nothing but black bowties.
Sean Combs, who was…
Oct
27
16 Viral Lindsay Lohan Stories – From Bashing Sarah Palin to Posing as Marilyn Monroe (CLUSTER)
Posted in: Uncategorized
(TrendHunter.com) Lindsay Lohan sure knows how to keep her name in the news. If there were courses offered to young celebrities on how to keep their Hollywood star from fading, Lindsay Lohan would be the poster child for…
Oct
27
Faceless Photoshoots – Recontextualizing the World With Melanie Bonajo (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Melanie Bonajo says that her ideas are “link jingles” in her head. What are your ideas like? In order to make sense of the jingles she has in her head, Melanie Bonajo gives them structure. She questions…
Oct
27
Spreadsheet Music Videos – AC/DC Releases Excel-Format “Rock n’ Roll Train” (VIDEO)
Posted in: Uncategorized
(TrendHunter.com) AC/DC’s music video for “Rock n’ Roll Train” is one that will bypass any workplace firewall–it’s encoded in Excel format. Phil Clandillon and Steve Milbourne of Sony/BMG are the gurus behind this massive…
Oct
27
Bohemian Tie-Dyed Fashion – Carter Smith’s Shibori Dresses (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) American artist Carter Smith’s Shibori fabrics take tie-dyeing to a fabulous intensity rarely seen. Sometimes a designer just catches your eye not because his fashions were being shown at the latest haute…
Oct
27
Retro Movie Recreation – Athletes Recreate ‘Risky Business’ for ‘Guitar Hero’
Posted in: Uncategorized
New York Yankees slugger Alex Rodriguez was recently recruited for a ‘Guitar Hero: World Tour’ video commercial. He joined other famous athletes like basketball superstar Kobe Bryant, Olympic swimmer Michael…
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