Watchdog clears dropped Heinz “gay kiss” ad
Posted in: UncategorizedLONDON – The advertising watchdog will not investigate complaints against the Heinz ad portraying a kiss between two males.
LONDON – The advertising watchdog will not investigate complaints against the Heinz ad portraying a kiss between two males.
The Cabinet Office has appointed Central Office of Information (COI) chief executive Alan Bishop to handle the role of interim permanent secretary for government communications.
LONDON – Doubledown Media, the Dow Jones-owned publisher of titles aimed at wealthy business people, is to launch Dealmaker, a quarterly business and luxury lifestyle magazine.
LONDON – Mobile phone operator 3 UK has secured Yahoo as exclusive portal advertising partner.
LONDON – News International (NI) has confirmed it is to merge its sales teams into one department covering all four newspapers. The radical move will see, for the first time in the UK, a sales operation selling across the diverse audiences that read red-top and quality newspapers.
NEW YORK (AdAge.com) — Cadbury North America has placed its media-buying and -planning account under review, the candy maker said. WPP Group's Mediaedge:cia is the incumbent in the U.S., and Interpublic Group of Cos.' M2 Universal is the incumbent in Canada. Media spending for the two regions is an estimated $100 million.
For all his superhuman tennis ability, Roger Federer is a bit personality-less and not the most expressive commercial actor. So, Nike pairs him with a Rhys Darby, the standup comedian and star of Flight of the Conchords, in this new spot, timed to coincide with the Championships at Wimbledon. Darby plays Federer’s “secret coach,†always ready to ambush his client with thousands of tennis balls and goofy facial expressions.
—Posted by Tim Nudd
LONDON – Anti-trust authorities in the US have launched an investigation into whether the recent ad deal between Google and Yahoo is anti-competitive.
NEW YORK (AdAge.com) — You didn't think it was over, did you? As Yahoo's stock has fallen dangerously low — almost to sub-$20 levels that preceded Microsoft's takeover bid back in February — Microsoft is looking for partners to help it break up Yahoo so that it can nab its search business, according to a report in the Wall Street Journal.
LONDON – Radio listening and podcasting via the internet has increased since last November, according to findings from a survey conducted by Rajar.
LONDON – Camelot is launching an ad campaign featuring a man on the “bus ride from hell” to promote the return of its £2 scratchcards that offer a prize of £1,000 every week for a year.
LONDON – A police force has apologised to Muslims who complained that a crime-fighting ad featuring a puppy sitting in an officer’s hat was offensive to the Islamic community.