BBC iPlayer set to offer social networking facility

LONDON – The BBC is continuing to expand its iPlayer service by allowing clips from its TV shows to be posted on social networking sites.

Draft/FCB recruitment video on youtube pisses off Draft/FCB people.

Youtube user ninaaldredge (*) is in trouble for posting the Draft/FCB recruitment video to youtube. She posted it there, and tipped adscam’s George, to which she soon got an email response from Draft/FCB which she also sent to George, see: DRAFT/FCB’S RECRUITMENT VIDEO REARS ITS UGLY HEAD… AGAIN!

You should understand the context of this video before sending it anywhere. it’s not top secret as we show this to our clients and suppliers, as well as potential recruits, clients and even other agencies. However, you should have asked my permission before you rip it off and posted it on a public blog to be ridiculed by people without knowing the context.”

Here’s a tip to Kestrel Lee who (allegedly) sent that email, just flag the video at youtube as “infringes my copyright” (which it does if Nina has no rights to post it) and don’t email people about it, you’re just making it worse. Though maybe that’s the idea? Lets see how long this stays up for, flagged and removed in 5…4…3…

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Dentsu and Steve Biegel reach settlement

LONDON – The legal row between Japanese ad agency Dentsu and Steve Biegel, its former US creative director, which involved allegations that he was pressured into visiting a brothel and engaging in sexual activities while on company business, has been settled.

Spa Water – Resurrect – print, Bangladesh

Forget “Red bull gives you wings” (possibly the most annoying campaign in the world) – water resurrects according to Grey Dhaka, Bangladesh for Spa water.

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Euro RSCG Amsterdam recruitment – a very targeted poaching poster

One doesn’t usually book a single busposter (or “abri poster” as it’s called in Dutch) – but that’s exactly what Euro did for this one. This poster is at a tramstop where tram number 5 picks up creatives and suits from the four largest agencies in Amstelveen – a suburb of Amsterdam. They are either on their way home, or heading to the Bermuda triangle and a few drinks after work, quite likely hanging out with other ad-people. Either way, these ad-men and women wait here and the tram stop poster now speaks to them directly – want another job? Euro RSCG got help from JC Decaux so that they could make this one-time-and-place-only poster was placed on the ideal spot. Useless trivia: I used to wait for the tram at exactly this stop.

 

 

Agency: Euro RSCG Amsterdam
Joost van Praag Sigaar (Creative Director & CW)
Laurens Boschman (Creative Director & AD)

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Microsoft will re-enter Yahoo! talks but wants to oust board

NEW YORK – Microsoft is interested in restarting takeover talks with Yahoo!, but only if the internet company replaces its board of directors at its annual meeting on August 1.

Sky hunts agency to promote Picnic offer

LONDON – BSkyB is seeking a marketing agency to handle the launch of its Picnic digital terrestrial TV, broadband and telephony offering.

TfL picks Carlson for ‘driving’ task

LONDON – Transport for London (TfL) has hired Carlson Marketing to work on its ‘Smarter driving’ initiative.

Chelsea FC steps up social focus online

LONDON – Premiership football club Chelsea FC is relaunching its website, www.chelseafc.com, enabling fans to personalise their landing page by registering on the site.

McDonald’s eyes range to draw ‘casual diners’

LONDON – McDonald’s is to roll out a raft of premium products to appeal to cash-strapped consumers trading down from casual-dining outlets.

Nectar to offer music downloads rewards option

LONDON – Nectar is launching an on-line music-download service giving its cardholders the opportunity to redeem points against it.

Pepsi seeks healthier brand for Beckham tie-up

LONDON – The future of David Beckham’s global sponsorship deal with Pepsi hinges on whether the soft-drinks firm can find the footballer a healthy brand to promote.

Visit London unveils fresh logo to back 2012 Olympics activity

LONDON – Visit London will roll out a fresh global identity ahead of the 2012 Olympic handover in Beijing next month.

News International to axe 100 sales jobs as part of ad merger

LONDON – News International is expected to make about 100 of its 450 sales staff redundant across its soon-to-merge commercial team, which it will organise into agency-focused hubs.

4Digital shareholders divide over merger with Digital One

LONDON – Shareholders in planned digital radio platform 4Digital Group are divided over whether to merge its operations with Digital One.

Survey shows online ad power

LONDON – Online advertising generates more brand engagement for retailers than any other media, according to the Internet Advertising Bureau.

MySpace’s Parboo joins ITV online sales

LONDON – Former MySpace executive Richard Parboo has joined ITV as head of agency sales strategy in the broadcaster’s online sales team.

Havas snaps up photo business

LONDON – Havas-owned digital ad agency Media Contacts has landed a six-figure account to handle the search and display advertising for online photo-processing service Photobox.

Bauer axes two sales director jobs as Trout and Daisley exit

LONDON – H Bauer has axed the positions of magazine sales director and digital sales director and has made their respective incumbents, Jason Trout and Bruce Daisley, redundant.

Job losses in pipeline as Sky begins consultation process

LONDON – Sky Media is expected to make at least 20 commercial staff redundant following the initiation of a consultation process with staff.