LONDON – Almost two-thirds of marketers have experienced the loss or theft of consumer data over the past years and most have not told people affected, according to new research.
LONDON – The UK market research industry increased its revenue by 2.3% in 2007 to an estimated total of £1.8bn, according to the Market Research Society.
LONDON – UEFA, European football’s governing body, is inviting brands to bid for the right to sponsor the UEFA Champions League and UEFA Super Cup over the next three seasons.
Comedian and actor George Carlin will forever be linked to the world of electronic media by his “seven words you can never say on television†routine. It seems tame by today’s standards, but in 1972 he was actually arrested in Milwaukee and charged with disturbing the peace after he said all seven words on stage. The sketch was the focus of a landmark indecency case filed after a radio station aired the bit in 1973. The U.S. Supreme Court ultimately ruled 5-4 that the Carlin was “indecent but not obscene.†That outcome still informs the way the FCC attempts to regulate the airwaves today. Among comedians, only Lenny Bruce had as broad an impact on popular culture and public debate. Carlin was also the first host of Saturday Night Live, a bestselling author and, in his ’70s heyday, one of the few comics whose albums sold like those of rock stars. Carlin died this weekend of heart failure at age 71. And if he wants to say any of the seven dirty words in his act now, no one can stop him.
The makers of Poop-Freeze must be counting on lots of impulse buyers with poor time-management skills. Only they could be convinced that it would be worth the time and money to buy, carry around and wield a spray bottle that freezes their dog’s waste, making it less grody to pick up. Poop-Freeze “instantly chills†dog crap, according to the ad, which is a coincidence, because the ad instantly chills the viewer. They even offer a tote bag for carrying around the frozen waste. A poop tote, in essence. Interested buyers might be better off saving up for one of these instead.
All right, we’ve had it. If we have to read one more word about David Beckham’s bulge, we’re going to rip it off and beat him with it. We don’t care whether his Armani underwear ads have been “enhanced†by digital alterations and/or padding, which is a raging debate in England. We just want him and his invasive package to go away. Now then, let’s leave this ghastliness behind in favor of as non-sexual a topic as possible.
That’s all I have to say. George Carlin was the best. Nobody had a better understanding of the nuances of language.
I can’t say I’m totally shocked–his last couple of specials on HBO showed him to be a little slower than usual. But I have at least 10 of his comedy albums and they’re wall-to-wall hilarious.
"How can I help you, and where would you like to go?" In this simple greeting, there's a huge question: Is the greeting and the experience that follows marketing or service or both?
The Seven Words You Can Never Say on Television got him arrested and made him an Icon. Carlin knew the power of language. The "Stuff" routine can still make me laugh out loud. Thanks for the laughs, sir.
LONDON – Facebook has overtaken MySpace in terms of worldwide unique users and is 9m ahead of its rival’s 115m total, according to figures for May published by traffic measurement company ComScore.
NEW YORK – Invision has launched an ad sales management system for digital media that allows media companies to manage online and cross-platform advertising inventory.
LONDON – Antonia Fielding, a sales manager at Reed Exhibitions, has became the second International Direct Marketing Fair events manager to join digital printer, Lorien Unique.
LONDON – Santo London has created twelve 10-second idents for Coca-Cola featuring a man celebrating a goal by hugging a series of unhuggable strangers.
LONDON – A Heinz Deli Mayo ad, featuring a kiss between two men, has drawn 179 complaints to the Advertising Standards Authority since it first aired last week.
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