Hasta La Creative!

Have you been seeing these little things in the footer of emails recently too?

P     Please consider the environment before printing this email.

Here’s the thing though, I haven’t printed an email since 1997. So I have another question for you email-green-peeps. What type of electricity do you use? Are your computers on at all times? Is your companies server hosted in the cheapest possible colocation space, where you’re probably using un-eco friendly electricity 24/7 all year, or have you found a green alternative? Adland is hosted at memset, a carbon neutral company, because – duh – I actually think about these things and worry about my carbon footprint which includes worrying about this servers impact on our environment. I guess what I’m saying is, next time you sent one of those silly little things out in your email, consider what that email travels through. Being green isn’t only about saving paper.

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LONDON – Teletext Holidays is taking legal action against rival Directline Holidays in an effort to stop it bidding on its brand name via Google.

Web comic maker Penny Arcade is quoting an unlikely person in its latest ads: an Internet troll who hates everything the company does and anyone who buys its products. The ad above, for a Penny Arcade game called On the Rain-Slick Precipice of Darkness, features the mad ramblings of one Denis DuckFat (hopefully not his real name), who reportedly has stalked gaming boards for years, not making friends along the way. Another ad reads, “Penny arcade sucks and is unfunny. please murder penny arcade and then yourself if you disagree with me.” DuckFat was apparently made aware of the campaign in the past few days. Sticking to his guns, he posted a note online Wednesday that read, “Penny Arcade still sucks.”

—Posted by Tim Nudd

This campaign from Cultivator Advertising & Design touts Red Ledges, a luxury real estate community in Heber City, Utah. The ads (see the full version of this one here) target well-to-do types who might be in the market for second homes—complete with golf courses, tennis facilities, horseplay (of the equestrian type) and other amenities most of us can’t afford. The dwellings aren’t actually built yet, so the ads use scenic photography to show prospective buyers the vistas that will be spoiled when they are. In light of the current real-estate crisis, an even more disturbing image springs to mind: the newly homeless camped beneath the sky, meadow grass for pillows and quilts of leaves for warmth. Of course, I’m being silly—that’ll never happen. Right? The rich are easy targets. I apologize and wish Red Ledges all the best. Tennis anyone?

—Posted by David Gianatasio

LONDON – The Press Complaints Commission received a record 4,340 complaints about the press in 2007, buoyed by almost 500 complaints over Tony Parsons’ Daily Mirror article about the Madeleine McCann investigation.

Top PROs have spoken out about the need for the pharmaceutical industry to urg­ently improve its reputation.

Pro-family campaigners have called in PR support for the next phase of the Human Fertilisation and Embryology Bill that has dominated headlines this week.

LONDON – Advertising revenue at the Daily Mail & General Trust has risen by 4% at its national newspapers, but its regional titles have been hit by tough trading conditions, with ad revenue down by 3.8%.

(TrendHunter.com) Looking like a flattened Batmobile, the jet powered Flatmobile is set to claim the World’s Lowest/Flattest Vehicle record with a height of 48cm (19”).

The Flatmobile is designed and built by Perry Watkins using shells from two vintage Hillman Imps. Its jet engine is based on a gas turbine je…

(TrendHunter.com) Paris Metro Officials are racking their heads trying to find out how photographer Jam Abelanet was able to take such artsy shots of nude babes on the metro. They are actually afraid that the passengers may actually try to imitate the poses in photographs which were published by the free newspaper ca…