Designer Homes – Frank’s New Gehry Residence (VIDEO)

(TrendHunter.com) Frank Gehry is an absolute genius when it comes to designing cutting edge architecture. Gehry has so been a huge influence on a lot of modern architectural masterpieces. Innovative is the word that comes to mind when I try to describe his use of fluid shapes and original materials in the structures …

Embossed Bodies – Ninette van Kamp Lingerie (GALLERY)

(TrendHunter.com) First we saw bed sheets that embossed messages on your body as you sleep, and now there is this body-embossing lingerie.

“Ninette van Kamp is an interdisciplinary and interactive designer from the Netherlands currently exploring the conflicting relationship between pain and beauty through the medi…

Real Magic Beanstalks – Plants Grows “I LOVE YOU” on Leaf

(TrendHunter.com) If you give your sweetheart a plant that can sprout a leaf that says, “I Love You”, isn’t that taking a big risk if the plant dies? Eh, not my problem. Some way, some how, this cute little beanstalk in a can will burst forth from the soil and search for the warming nourishing rays of the loving sun …

City Facelift Competitions – Liverpool Observatory Design Winner (GALLERY)

(TrendHunter.com) The competition to make Liverpool a location known as something other than the birthplace of the Beatles is over, and Duggan Morris Architects won.

92 entries from around the world covet this opportunity. The Duggan Morris observatory consists of two distinct buildings: a visitor’s center and an o…

Hotline: Royal Mail retains agencies

The Royal Mail has confirmed that it has retained Abbott Mead Vickers BBDO and Proximity on its advertising and direct marketing accounts respectively, as first tipped in Campaign (21 March). AMV defended the £5 million ad business against Rainey Kelly Campbell Roalfe/Y&R and Leagas Delaney, while Proximity pitched for the £4 million DM account against EHS Brann, Tequila and Rapier.

Hotline: Kerzner International appoints Team Saatchi

Team Saatchi has been appointed by Kerzner International to handle the launch campaign for its Dubai resort Atlantis, The Palm, after a final pitch against JWT and M&C Saatchi. Rainey Kelly Campbell Roalfe/Y&R was eliminated at an earlier stage.

Hotline: HomeForm Group reviews media account

HomeForm Group, the owner of Moben Kitchens and Dolphin Bathrooms, is reviewing its £20 million media account. Brilliant Media won the business when it last reviewed in November 2005.

Hotline: Audacity secures Ubisoft ad business

Audacity, the start-up founded by Nitro’s Bruce Crouch and Liz Addis, has secured the UK advertising business for Ubisoft. The agency’s first task will be to produce TV ads for the computer giant’s Ima-gine Nintendo DS range of games.

Hotline: New Balance appoints PHD

New Balance, the athletics brand, has appointed PHD to handle its global media. PHD’s sister network BBDO is responsible for creative.

Hotline: Clark McKay & Walpole secure direct brief for DoH

Clark McKay & Walpole has secured a £1million direct marketing brief for the Department of Health aimed at lowering alcohol consumption among middle-aged “harmful drinkers”. The agency secured the business following a shoot-out against Watson Phillips Norman and Tequila.

Hotline: Lego signs sponsorship deal

Lego has signed a sponsorship deal with Pearl & Dean and Vue cinemas involving activity over the coming year. Negotiated by Carat Sponsorship, the deal will include cinema ads themed to individual children’s films, a Saturday morning kids’ club, foyer activity and online branding on the Vue website.

Hotline: MediaVest Manchester drops “Manchester” from title

MediaVest Manchester has dropped “Manchester” from its title as it aims to reposition itself as an expanding nationwide agency. The media agency is 19 per cent owned by Starcom MediaVest Group.

Hotline: Discovery appoints Albion

Albion has been appointed by Discovery to relaunch the Discovery Science channel. The agency won the business without a pitch and will develop a new positioning under the tagline “question everything”.

Hotline: H Bauer Publishing ends sales agreement

H Bauer Publishing has ended its sales agreement with The Publishing Consultancy and is bringing sales for weekly titles such as TV Choice in-house. The new team will operate separately from the Bauer Consumer Media sales team.

Eco-Friendly Smart Phones – Greener Grass LINC (GALLERY)

(TrendHunter.com) With new phone models and fads popping up each few months, people do not hold onto their phones as long as they used to. And let’s be honest, not everyone is motivated enough to recycle their old phone. That is why this innovative plan by The Greener Grass is so impressive.

Inspired by their recent…

Longevity Furniture – Bioscleave House Expands Lifespan (GALLERY)

(TrendHunter.com) The owner of this home says it is “immoral” for people to have to die. Arakawa and his wife Madeline Gins designed this offbeat (understatement of the year) home. The undulating floor is like a 12 year old with acne — it has a lot of bumps. But the owners believe the home, called Bioscleave House (…

Controversial Fashion Parodies – Vogue Cover Spoofed

The cover of this month’s Vogue has gotten a lot of buzz, but just as the hype began to fade, a spoof has been created with none other than the much gossiped about Anna Wintour, the editor in chief of US Vogue and S.I. Newhouse.

For those who don’t know, Samuel Irving Newhouse Jr is the chairman an…

Life-Sized Cars on Walls 2 – Gigantic BMW Ad

This is one of the biggest ads in Russia. Located right in the center of Moscow, this ad features full-sized BMWs like the Z4 M Coupe, M3, M5 and the M6 cars with headlights that turn on in the evening stuck on the wall. The cars are full-sized but they are not real and the ad measures more than one…

Deceptive Furniture – DRIFT Ghost Chair (GALLERY)

(TrendHunter.com) The Ghost Chair is an ethereal, other worldly looking chair not because of it’s shape, but because it seems to have two shapes. DRIFT, an ultra cool design studio, is making a series of chairs using the three dimensions captured within the design of the chair. It provides for the existence of a cha…

Advertising on Toilet Paper – JustToiletPaper isn’t Just Toilet Paper

We’ve seen 10 amazing toilet paper designs which prove toilet paper is for more than just wiping. Justtoiletpaper.com realized the same thing. The company launched a line of printed toilet paper, perfect for advertising or delivering a personal message!

“On the average, people go to the bathroom 6…