LONDON – ITV1’s heavily marketed Saturday night drama ‘Pushing Daisies’, starring British actress Anna Friel, opened with a relatively strong 5.7m viewers, according to overnight estimates.
LONDON – A new London free-sheet, which will be distributed in and around the areas served by the Northern Line tube service, is being launched with the backing of a major new online community.
LONDON – Marketing budgets were revised down for the second consecutive quarter at the beginning of 2008 as business confidence fell further, according to the latest Bellwether Report, the measure of the health of the marketing industry.
Hurrell Moseley Dawson & Grimmer has released its second TV ad in the current Auto Trader campaign.
LONDON – Ashley Highfield, the BBC’s online chief, is leaving the company to take up the role of chief executive at the planned on-demand service from BBC Worldwide, Channel 4 and ITV, codenamed Kangaroo.
LONDON – Grey Group has launched a new website, and its chairman and chief executive, Jim Heekin, is so proud of it that he sent the press release from his own e-mail.
LONDON – Grey Group has launched a new website, and its chairman and chief executive, Jim Heekin, is so proud of it that he sent the press release from his own e-mail.
The CW Network is using suggestive shots of teens, flanked by the phrase “OMFG,” to promote the April 21 return of Gossip Girl.
Sometime later today, after a month of unprecedented buzz, 80,000 feet of film, 460 million liters of foam, a crew of 150 and three years of growing expectations thanks to the Bravia campaign, Fallon London, director Simon Ratigan and Sony will unveil the finished Foam City commercial for its digital imaging products — the Handycam, Cyber-shot and alpha.
On March 9th, I was told that I “was going to see some amazing things.”
Later today, if all goes as planned, so will you.
Have they created yet another experience like no other?
What music did they use?
Is it, dare I say, foamtastic?
Be sure to check back here later today to find out.
SYDNEY – Peter Currey (pictured), the M&C Saatchi business director who helped the agency retain the critical Optus business earlier this year, will join Visa later this year as director of marketing for Australia and New Zealand.
SINGAPORE – SingTel, Singapore’s largest telco, is planning to take on Yahoo and Singapore Press Holdings in the city state’s crowded online media market with the launch of an information portal.
HONG KONG – Elaine Chow (pictured) of Next Media Limited will add the chief marketing officer role to her existing position as corporate creative officer.
BEIJING – MSN has handed its creative duties to BatesAsia, following a five-way pitch believed to have included Saatchi & Saatchi.
I haven’t had much time to blog recently, but that doesn’t mean I haven’t been keeping an eye out. I’m working on my graduate thesis on digital anxiety and aversion, which is coming along fine. In the meantime, I have a backlog of things that sparked my interest. Here we go.
Zoo York launched a limited edition Jenna Jameson skateboard deck. The Kama Sutra style ads really caught my attention. They are simple and they work. DavidandGoliath is responsible for the though provoking work. Jenna made headlines earlier this year, announcing that she was quiting the business. She stopped “acting” several years ago and has become quiet the entrepreneur. She has used her “brand” to sell books, comics and apparently skateboards now.
SHANGHAI German pharmaceutical company Boehringer Ingelheim has called a creative review of its US$5 million Mucosolvan cough medicine brand in China, with four agencies, including incumbent Publicis and Y&R, believed to be competing for the account.
MANILA – SM Shoemart, the largest retail chain in the Philippines, has appointed Universal McCann and MindShare as its media agencies-of-record for its department stores’ and affiliated brands’ media buying after a three-way pitch with Dentsu.
HONG KONG – The China Cup International Regatta (CCIR) has announced the sponsorship packages available for the second annual race to be held out of Shenzhen.
(TrendHunter.com) Eyes are the window to the soul, so why not class up your window with diamond-studded eye lashes, Barbie cosmetics, metallic make-up or video game style contact lenses?
If there’s one thing you’ll take away from this list, it is that the cutting edge of eye enhancement has no limits.
And guys, t…
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
