Organic Architecture – Orquideorama Gardens (GALLERY)

(TrendHunter.com) In Medellin, Columbia, a couple of architects needed to renovate their garden. It’s not just any garden, it’s called the Orquideorama. What seems to be wicker is actually steel to support self sustaining gardens.

“Architects Felipe Mesa and Alexander Bernal wanted the Orquideorama to grow in the s…

Oxygen Hospitals for Pets – O2 Doghouse

(TrendHunter.com) We know the wonders oxygen can do for our health, from sharpening our minds to reviving injured muscles. It only makes sense that it would do the same for all living creatures, including our four legged friends! Making sure no mutt gets left behind, the Japanese have invented the O2 Doghouse.

Funct…

Leg Collages – Pamela Mann’s Hosiery (GALLERY)

(TrendHunter.com) I just love these stockings! Maybe its just the loud explosion of color in most of them I love. I especially like the ones with the cartoons.

These stockings are a universe away from the black or brown stockings or panty hose we wear to work or whatever. And I like most of all that they sort of ma…

Stretchy Electronics – Bendable Circuits (GALLERY)

(TrendHunter.com) Opening the door for a generation of flexible electronic devices, the world’s first “completely integrated, extremely bendable circuits” were developed and demonstrated by a research team led by John Rogers of the University of Illinois at Urbana-Champaign.

The flexible stretchy silicon circuits …

Online Breath Test – Scope Viral

(TrendHunter.com) After dashing out of the house, you’ve made it to work but now you’re left a little concerned you might be plagued with moose breath after forgetting to brush your fangs or rinse with mouthwash. Before you fret, there’s a website you should check out.

TestYourBreath.ca is offering to let you know …

Poaching Continues as TBWA Snags a Y&R Top Creative

NEW YORK (AdAge.com) — Continuing a cutthroat game of creative musical chairs, TBWA is prepared to poach Y&R, Chicago, creative Mark Figliulo for the top creative role in its New York office.

Because We All Need a Little Gay in Our Day

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If you love Daily Candy but can’t get it to jive with your Y chromosome, maybe it’s time to subscribe to Gay List Daily.

Serero Eiffel Tower Extension (UPDATE) – Le Grand Hoax

(TrendHunter.com) The story of the Eiffel Tower anniversary extension has gone through the web like wild fire and generated mixed reactions. From those who were excited about the temporary makeover to those who were appalled and angry at any change of such a beloved landmark.

Now the Serero Architects’ installation …

Solar Powered Alarm Clocks – Green Clock Needs Charging Once A Year

(TrendHunter.com) A solar powered alarm clock? Really? Yes, that sounds counter-intuitive, but it’s true!

According to the manufacturer, one day’s worth of charging will last a whole year, so you don’t need to worry about cloudy days or dark bedrooms. It has kind of a 1950’s nuclear bomb shelter look to it, but if …

Suspended Jewel Lights – Kumulus Crystal Chandelier (GALLERY)

(TrendHunter.com) Designer Peter Nilsson’s supernova inspired ‘Kumulus’ chandelier is a fabulous explosion of colour and light.

Suspended jewels of handcrafted crystal can be custom made to suit, both size and colour. Depending on your perception, the spider or daisy-like ’Sirrus’ chandelier can be stacke…

Buy a Tree, Watch it Grow on Google Earth – MyBabyTree.org (VIDEO)

(TrendHunter.com) Sponsoring trees is a great way to do your part in helping the planet; it’s cheap and easy to do. That’s nothing new. An ultra modern spin, however, is giving people the ability to watch their trees grow via Google Earth!

The World Wildlife Fund is letting you purchase the seedlings of a tree, whi…

Creative Commercial Critiques – Bela Borsodi Fashion Photography (GALLERY)

(TrendHunter.com) Austrian photographer Bela Borsodi, who is now based in New York, does still life photography with an emphasis on the fashion world. But Instead of just showing us beautiful and attractive products for fashion magazines, he plays with our perception and messes with our senses, giving each one of his…

Sagmeister’s book packaging


 

Things I Have Learned In My Life So Far is the latest book by the master Stefan Sagmeister, one of the grand designers of modern day design.
 
A while ago I read that the book’s packaging was laser cut to reveal different swapable patterns through Sagmeister’s face; but this video really explains how it works.
 
Awesome. The one I like the most is the T.
 
Plus the book is really cheap!. US$24 at Amazon.
 
Via: ComputerLove.

Media Optimization Has Trumped Creative Optimization

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It seems we’ve taken a bit of a step backwards when it comes to online creativity.

Gearheads Take On VW Ads

Over at The Truth About Cars (one of my favorite non-advertising blogs), CP&B’s Volkwagen “Sign Then Drive” ad, among others for VW, is put under the microscope:

Neither of these commercials tells me anything about VW cars or why I would want one. The humor is crass, insulting, and juvenile. Along with VW’s recent spate of commercials that show VW drivers constantly getting into accidents, VW seems to have an extremely low opinion of its buyers. Then again, given VW’s poor reliability, high cost of maintenance and repair, and high price points, maybe VW knows exactly what it’s doing.

The comments are also insightful, and run the gamut from positive to negative. It’s always intereresting to get another view of advertising, and especially when auto buffs critique car advertising.

Osram Super Bright Light Bulbs: Reading in the dark

Osram Super Bright Light Bulbs: Reading in the dark

Advertising Agency: Saatchi & Saatchi South Africa
Executive Creative Director: Mick Blore
Creative Director: Liam Wielopolski
Art Director: David Reid
Copywriter: Steve Anderson
Photographer: Chris Saunders

Osram Super Bright Light Bulbs: Ghost stories

Osram Super Bright Light Bulbs: Ghost stories

Advertising Agency: Saatchi & Saatchi South Africa
Executive Creative Director: Mick Blore
Creative Director: Liam Wielopolski
Art Director: David Reid
Copywriter: Steve Anderson
Photographer: Chris Saunders

Osram Super Bright Light Bulbs: Shadow puppets

Osram Super Bright Light Bulbs: Shadow puppets

Advertising Agency: Saatchi & Saatchi South Africa
Executive Creative Director: Mick Blore
Creative Director: Liam Wielopolski
Art Director: David Reid
Copywriter: Steve Anderson
Photographer: Chris Saunders

Gore Not Done Talking About the Weather


WASHINGTON (AdAge.com) — Former Vice President Al Gore and his Alliance for Climate Protection are about to roll out a three-year campaign partially bankrolled through Mr. Gore's Nobel Peace Prize winnings and proceeds from his Oscar-winning documentary "An Inconvenient Truth." The ad campaign from Interpublic Group of Cos.' Martin Agency is intended to prod Americans into getting more involved in solving the climate crisis.

British High Commission, United Kingdom Trade & Investment Division: Sperm

British High Commission, United Kingdom Trade & Investment Division: Sperm

The most incredible movie set lies inside your body.
As shot with stop motion animation.
The UK is the undisputed leader in stop-motion animation. This revolutionary technology has made visual special effects come alive in many huge box-office hits, and has medical and educational software applications too. UK companies are now looking for Indian partners. With the UK’s post-production and visual effects industry being perhaps the finest in the world, the rewards are sure to be out of this world.

Advertising Agency: Contract Advertising, New Delhi, India
Creative Directors: Uddalak Gupta, Vineet Mahajan
Art Directors: Vineet Mahajan, Ayan Pal
Copywriter: Uddalak Gupta
Account Management: Swapnadip Majumdar, Anshuman Ahluwalia, Neha Budhiraja
Illustrator: Ayan Pal
Published: March 2008