Idea: Remote Control Jammer Chip Activated By Commercials

Imagine this. You send out a bunch of promo stuff: schwag, catalogs, merchandise. Every item is equipped with a small chip. Next, you create a TV commercial and insert an “inaudible 200MHz molecular vibration sound mat”. When you run the spot on TV, the inaudible signal activates the chip, which in turn jams the signal from your remote control blocking people from switching channels. When your commercial stops playing, the remote goes back to normal.

Welcome The XV2083 Remote Control Jammer. The video is below.

Too bad it ain’t a real product, but a campaign by a communications agency. Very convincing, though. The next version of the chip should also emit signals that block microwave ovens and suppress bathroom urges.

It’s not entirely science fiction, though. Here’s a video of a working TV remote jammer and instructions for building one, and a diagram:

For Many Corporations, Transparency Is Still A Joke

Charles Handy, an Irish author specialising in organisational behaviour and management, used the stage NPR’s Marketplace provided him to call for reform.

The tall towers that house our corporations are the new palaces of our day, the places where real power resides, but those towers are full of paradoxes. Made of glass, you can’t see inside. They’re pillars of our democracy, but they are run as totalitarian states. Their names are reduced to a set of initials. Their leaders are unknown to those outside. They are accountable, for the most part, to other institutions that sit in similarly anonymous towers. To the average person, they are foreign entities shrouded in mystery. It is no wonder that we look at them with suspicion, touched with envy.

When you see it laid bare like this, it’s hard to justify what we in Adlandia often do. Namely, the putting of a pretty face and a nice voice on top of these lurking, shadowy entities.

Sex, Stealth, and Haute-Couture – Superhero Fashion & Fantasy Exhibit (GALLERY)

(TrendHunter.com) “Superheroes: Fashion and Fantasy” is opening at New York’s Metropolitan Museum of Art in May 2008. The exhibit will showcase legendary American superheroes and their influence on fashion.

The Incredible Hulk suit by Belgian designer Walter Van Beirendonck is said to inflate phallically in various …

City watchdog extends GCap bid deadline

The Takeover Panel has extended the “put up or shut up” bid deadline for GCap Media by Global Radio to 26 March.

Dare wins BMW digital

LONDON – Dare has scooped the BMW digital creative account after a four-way pitch handled by the AAR.

BMW hires Dare to handle digital account

LONDON – BMW has handed its digital creative account to Dare following a shoot-out against Profero and incumbent Altogether Digital.

Ad Industry Shouldn’t Seal Its Borders


Regardless of what has inspired you, as an industry, advertising has always prided itself on being the Ellis Island of corporate America — in a credentialed sense, if not in a racial or ethnic sense.

Lettuce, Peaches and Now Beer Bottles Create Outdoor Advertising

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We wonder who got to drink all the beer before all those bottles went up.

Leather Faced Keith Richards Sells Leather For Louis Vuitton

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Leave it to high fashion and Annie Leibowitz to give us a Louis Vuitton ad featuring Keith Richards.

Challenging “Artifical Boundaries” of Fashion Industry – Britain’s Missing Top Model

(TrendHunter.com) Are you sick of reality modeling shows yet? I’m on my way, for sure, but I have to give the BBC props for getting a little bit creative in their casting. For one of their latest shows, they’re searching for disabled models for a show called Britain’s Missing Top Model.

What a refreshing change. No…

GCap takeover battle swings Global’s way

LONDON – The chances of a Global Radio takeover of GCap Media have increased after GCap failed to reject the latest £370m offer, instead asking for a crucial deadline to be extended.

BIG Fans Make Social Statement – Fat Everyday Women at Jordan’s Lingerie Launch (GALLERY)

(TrendHunter.com) Jordan (Katie Price) made a social statement at the launch of her new lingerie range for “George at Asda” at The Worx in London. She was joined by some of her biggest fans for modeling the line in front of the press, after putting the call out for everyday women to join and help her at the launching…

Virgin Trains poised for ad pitch

LONDON – Virgin Trains is gearing up for a review of its advertising, direct marketing and online accounts.

Orange calls international digital creative review

LONDON – Orange is reviewing its international digital creative account as part of a revamp of its marketing strategy.

Why are all old McDonald’s ads so creepy?

This 1970s glimpse into McDonald’s Land looks like the result of someone dropping acid with H.R. Pufnstuf, and the trippy music extolling the virtues of “french fry thatches” doesn’t help. Not to mention that any kid in his or her right mind would be terrified of a cop with a giant, grinning hamburger face. There are logistical issues, too: If the kids spend too long in the burger patches or under the milkshake volcano, they won’t be hungry by the time they get to McDonald’s. But that’s McDonald’s fault for franchising someplace where their entire menu grows naturally.

—Posted by David Kiefaber

Domino’s Pizza Gets All CGM/Web 2.0/Social Media-ish

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Havas’ BLM Quantum has unleashed a make-your-own-video (remember when we had simpler names for things?) contest on MySpace.

Domestic Violence Ads – City of Hope (VIDEO)

(TrendHunter.com) The United Arab Emirates has been producing some very creative ads recently and seems to be claiming a spot in the competitive world of advertising. These new City of Hope ads by TBWARAAD Abu Dhabi ad agency are a good example. City of Hope assists women facing domestic violence, a social concern w…

Domestic Violence Ads – City of Hope

The United Arab Emirates has been producing some very creative ads recently and seems to be claiming a spot in the competitive world of advertising. These new City of Hope ads by TBWARAAD Abu Dhabi ad agency are a good example. City of Hope assists women facing domestic violence, a social concern w…

Hyundai Coupe is rough on canine tongues

Hyundaicoupedog Tongues have enjoyed starring roles in many an ad campaign, from the Budweiser frogs to this weird Sprite Sublymonal spot to this gross (and weird) Tooheys Extra Dry ad. Copy on the Hyundai ad above reads: “0 to 100 km/h in 8.4 seconds.” By Y&R Israel, via Advertolog.

—Posted by Tim Nudd

Croc Cell Phone Case – Crocs O-dial Phone Case (GALLERY)

(TrendHunter.com) I loathe Croc, but yet again I find myself writing about them. The company behind the beastly plastic shoes has released a branded cell phone holder that looks just like the slip on garden/nurse shoes, and in an array of atrocious colours too.

The mobile phone holsters are being released by Crocs …