Dec
11
WPP to Cut 3,500 Jobs, Refocus on Creative and Data With No More Agency Mergers
Posted in: UncategorizedDuring today’s extended investor day conference, WPP CEO Mark Read positioned his business not as a formerly dominant network pivoting to retain its relevance, but as a “creative transformation company” best fit to serve a new kind of economy. At the very least, he said, WPP will deliver 15 percent margins by 2021 as part…
Post a Comment