Apr
28
WPP CEO Mark Read Outlines the Potential for AI and Creator Economy Growth
Posted in: UncategorizedDespite the lessening of spend by tech clients as well as macroeconomic frailties, WPP, which owns agencies such as Ogilvy, VMLY&R, MediaCom and Wunderman Thompson, reported organic growth of 2.9% in the first quarter, with revenue, before costs, of $4.32B. This was buoyed by the performance of its media business GroupM and growth in the…
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