Nov
17
Women’s Hidden Holiday-Shopping Secrets Revealed
Posted in: Uncategorized
In past years, predicting post-Thanksgiving holiday-shopping results seemed like a game of rock, paper, scissors. Retailers are desperate for a profitable Black Friday. Of course, they remain at the mercy of those whose wallets matter most: women, the power shoppers who always make or break the holiday. To detect women's hidden holiday-shopping secrets, marketing consultancy Just Ask a Woman fielded a survey of 2,000 women to expose some half truths of Christmas 2009. Here's what we found.
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