Hasta La Creative!

Jamaican based Wisynco Group has co-branded and added a new line of flavoured water to its mix, the Ocean Spray WATA. Wisynco has been aggressively marketing and distributing its products in the Carribean and from the looks of it, expect the Ocean Spray WATA to hit the shelves by early 2009.

Bottled water is one thing but cranberry flavored water is something new in the market. We have seen a lot of flavored water sold by many companies but regardless of how good your product may be, unless you are aggressive and employ a good marketing strategy to back it up, chances are you may not even appreciate the launch of your product to its capabilities and potential.

Source

Brian Yalung is an Editor at Talent Zoo mainly contributing to latest news and issues on advertising and marketing. He is the editor for Beyond Madison Avenue and Beneath the Brand Blogs of Talent Zoo.