Hasta La Creative!

The turkey was wild. And after four hours with his head stuck in the can, the bower bird was pretty livid too.
Spending a hot Saturday afternoon in a can of Bourbon and cola might be an appealing thought to many Australians, but for this underage drinker it nearly led to a sticky end. Every day, hundreds of our native animals are forced out of their natural habitats and into contact with humans. Thanks to a Wires volunteer, this one escaped with just a dry throat and a sore head, but many aren’t so lucky. If you’d like to help, go to wires.org.au and find out how you can become a volunteer.
WIRES – Saving our wildlife from ourselves.

Advertising Agency: Ward 6, Sydney, Australia
Creative Directors: Hugh Fitzhardinge, Grant Foster
Illustrator: Richard Price
Copywriter: Hamish Grieve
Art Directors: Richard Price, Grant Foster, Hamish Grieve