Nov 10

Why YouTube's MGM Deal Doesn't Threaten Hulu

Posted in: Uncategorized

YouTube would like to be a player in long-form video, because viewers seem to like watching TV and film online and because advertisers consider those viewers valuable. Witness the NBC Universal-News Corp. joint venture, Hulu, which has amassed a significant audience for TV on the web but, more importantly, significant ad dollars. But if YouTube's recent deals with CBS, Lionsgate and now MGM are any indication, Hulu has nothing to worry about.

Related posts:

  1. Apple keeps busy reinventing the banner Apple undeniably has great TV advertising with TBWA’s “Get a...
  2. It’s Award Season. Would You Prefer Paper, Plastic or Metal? I remember the first award show I attended. Everybody wanted...
  3. Sauter: Sausage Time required to cook white sausages with truffles Time required...
  4. Tal’at Mustapha Construction: Future, 3 Advertising Agency: Strategies, Cairo, Egypt Creative Director / Art Director:...
Tags:
No Responses to “Why YouTube's MGM Deal Doesn't Threaten Hulu”

Post a Comment