Jul
28
Why You Seldom See Noxzema Anymore
Posted in: Uncategorized
BATAVIA, Ohio (AdAge.com) — According to people familiar with the matter, Procter & Gamble has been trying to sell Noxzema for several months. And normally sanguine marketers who have been close to the century-old brand over the years are feeling unusual pangs of nostalgia for a once-ubiquitous product they say suffered from being pigeonholed, underleveraged and never clearly defined.
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