Aug 18

Why Masculinity Is the Elephant in the Room for Advertisers

Posted in: Uncategorized

“Brands are ignoring the problem. They now feel so uncomfortable depicting men because they don’t know how to depict them–so a lot of men don’t feel seen at all,” said Emma de la Fosse, chief creative officer of ad agency Digitas UK. Speaking at a recent Adweek roundtable, which brought together industry leaders to discuss…

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