When You Work @Wieden, You Wear It Proud

Renne_Nikes.jpg
photo of Renne Gleeson’s shoes by Mark Coleman

Last week on the plane to Atanta, I noticed the account guy from Wieden sitting in front of me was wearing Nikes. Makes sense. Today, during the opening presentation at inVerge, there was no missing Renny Gleeson’s red Nikes. During his talk, Renny also managed to mention W+K clients Nokia and Coca-Cola, albeit in a natural way. When you work on a brand day and night, it seeps in. No way around it.

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