What Is Daddy and Why Did Crispin Want It?


LONDON (AdAge.com) — After years of flirting with an international presence, Crispin Porter & Bogusky has finally solidified its European operations by acquiring Swedish digital hotshop Daddy. So what will Daddy bring to Crispin? Ad Age talked to Gustav Martner, executive creative director and founding partner of Daddy, who also chatted about the Cannes Lions International Advertising Festival later this month.

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