Vodafone New Zealand Foundation: Hand, Brain, Heart
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The Vodafone World of Difference programme matches up volunteers with chosen youth charities, based on their skill sets and personality traits. Print and outdoor executions directed the public to an online âLend Yourselfâ quiz, which required potential volunteers to answer a series of quirky questions. Their answers revealed whether they were a HEART, HAND OR MIND person, and allocated them to the most appropriate charity.The work from Colenso BBDO, Auckland
Advertising Agency: Colenso BBDO, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Creative Director: Levi Slavin
Art Directors: Zoe Hawkins, Kian Heinnen
Copywriters: Zoe Hawkins, Kian Heinnen
Producer: Phil Newman
Designer: Kate Slavin
Account Service: Cath Bosson, Kate Smart, Hannah Watson
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