Dec
09
Vevo Debuts as Top 10 Video Site
Posted in: Uncategorized
NEW YORK (AdAge.com) — One thing Vevo has going for it right out of the gate is quantifiable traffic. Somehow, Universal Music Group CEO Doug Morris persuaded Google's Eric Schmidt to allow all YouTube views of Vevo videos to accrue to Vevo — a move that will likely make it the No. 3 video site in the U.S. straight out of the gate. "Now we have a platform, and it's our platform," Mr. Morris said.
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