Turning Agencies Against Fossil Fuel Brands Harkens Back to the Tobacco Wars

When Lucy Glaser was interviewing for an early-career position at a well-known ad agency in Chicago in the mid-2010s, one of the first questions the interviewer asked her was this: “Would you consider working on a tobacco account?” Glaser refers to that moment as the first “human crisis” of her career. The ad world can…

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