Jun 12

Think Like an Engineer: How Flock Freight Pulled Off a F*ckload of Success

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In an environment hyperfocused on cost management, marketers should always be prepared to justify their value. Thinking about your next campaign like an engineer–the people who test and design your product–can help you do that. As a marketing leader who pivoted from global consumer brands to a b-to-b freight technology company, Flock Freight, I’ve learned…

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