Feb
03
The Key to a Winning Amazon Ad Strategy? Go Big Everywhere Else
Posted in: UncategorizedDear chief marketing officers: If you haven’t received the news flash yet, one of your top three tasks to ensure your survival in 2018 and beyond is to develop an Amazon strategy. Let’s start with what we know: The digital duopoly of Google and Facebook, which according to WPP’s Group M ended the year 2017…
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