Jun
17
Study: Consumers Creeped Out by Some Big, Targeted Ads
Posted in: UncategorizedNEW YORK (AdAge.com) — In a broad push to capture more of the online audience, marketers have been moving very quickly toward what is generally known as "contextually" driven advertising, such as car ads showing up on a car site. But a recent study finds that users find targeted ads to be creepy, or worse, an attempt to peel away their privacy.
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