Apr
18
SpotX Is the Secret Sauce Driving Philo’s Ad Revenue
Posted in: UncategorizedNew York ad-tech company SpotX is bringing its programmatic smarts to virtual video distributor Philo. The partnership, announced today, will power the programmatic monetization of Philo’s live and on-demand OTT inventory. “[The world of digital streaming services] is a really exciting place to be,” Geoff Spence, SpotX’s vp of business development, told Adweek. “As cord…
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