Nov
21
Southern Tide’s Best Marketing Asset? College Students
Posted in: UncategorizedFor Southern Tide, a Greenville, South Carolina-born apparel company and retailer, its strongest marketing doesn’t come from the minds of the world’s top agencies, or even its own in-house team. Instead, it comes from a small army of college students that serve as the brand’s ambassadors during their university years–and sometimes, beyond. Southern Tide first…
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