Mar 04

Shutterfly’s Craig Rowley on Building Brand and Empathy

Posted in: Uncategorized

What would make an agency veteran go client-side and never look back? Well, for Craig Rowley, CMO of personalized goods purveyor Shutterfly, it was all about the opportunity to truly lead a brand. “I thought, well maybe at some point I’d like to be in that role where I call the shots–where I set the…

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