Apr
10
‘Project Runway’ Sponsorships Could Unravel With Network Shift
Posted in: Uncategorized
NEW YORK (AdAge.com) — There's no doubt the departure of "Project Runway" from Bravo will be closely watched, and not just on TV, when it makes the official move to Lifetime in November. In addition to the high-profile lawsuit NBC Universal filed April 7 against the Weinstein Co., the show's producers, a sponsorship war could be afoot as well.
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