May
10
Popchips Positivity to Reach Listeners With Acast Podcasting Sponsorship
Posted in: UncategorizedSnack brand Popchips will run an audio sponsorship campaign in partnership with podcast company Acast to promote positivity. Running across five U.K.-focused programs, the KP Snacks-owned brand’s campaign, planned by Publicis’ media agency Starcom, is designed to encourage users to take a “more positive” approach to life while promoting Popchips, too. Targeting young adults, the…
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