Peta: Kentucky Fried Cruelty, Crack House

Peta: Kentucky Fried Cruelty, Crack House

The ads were banned from the Superbowl when Peta tried to submit them to Fox. The network turned down $4.2 million from Norfolk-based PETA, which sought to broadcast two ads targeting Kentucky Fried Chicken. The spots were to air during Super Bowl XLII, which had its biggest audience ever with nearly 100 million viewers.

Advertising Agency: The Cricket Clubâ„¢, New York, USA
Creative Directors: Roald van Wyk, David Ekholm
Art Director: Roald van Wyk
Copywriter: David Ekholm
Director: Scott Corbett
Aired: February 2008

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