Feb 06

Paralympic Fencer Beatrice Vio Says Even Crazy Dreams Are Possible in Inspiring Nike Italy Spot

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Nike Italy’s new ad from W+K London encourages viewers to “Stop at Nothing.” Directed by Georgia Hudson, the spot features Italian Paralympic fencer Beatrice Vio, who also provides the voiceover. “They said it was crazy. … But if you stop at nothing, even a crazy dream is possible,” she says in the opening. The visually…

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