May 28

Omnicom Wins Porsche Global Media Planning, Buying Account

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NEW YORK (AdAge.com) — Porsche has awarded its $80 million global media planning and buying account to an Omnicom Group unit headed by Omnicom Media Group, which beat out Publicis Groupe siblings Optimedia and Starcom; WPP's MediaCom and Havas' MPG, the automaker has confirmed.

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