Hasta La Creative!

Until you consider the audience. I can say with 100% accuracy that a) My mom isn’t frequenting thesuperficial.com where this banner appeared and 2) She doesn’t have a clue what OMFG means. LOL!

Please also consider that while I recently approved (and it’s being printed) using SNAFU in copy and ould have had no problem using it in a headline either, I stopped for a moment when I saw OMFG.

BTW, if you don’t know, SNAFU is a military acronym for “Situation Normal All Fucked Up” so the “F” in question is the same “F.”

And when it comes to the “F” in question, as you know from listening to this show, it’s ALWAYS the same “F.”