Ogilvy Taps Carla Hendra to Head New Global-Strategy Arm


NEW YORK (AdAge.com) — More changes are afoot at Ogilvy & Mather as Carla Hendra will relinquish her day-to-day responsibilities as chairman of Ogilvy & Mather, New York, and CEO of Ogilvy North America. The move, effective early next year, puts Ogilvy's U.S. and New York operations under the charge of a single leader — Ogilvy veteran John Seifert — for the first time in years.

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