Jul
22
‘Not Willing to Take a Flat Market, Looking for Deflation’
Posted in: Uncategorized
NEW YORK (AdAge.com) — Scott Hagedorn said he's still hopeful about the upfront market this year but finds himself using words such as "standoff" and "hostage exchange" when talking about it. "I don't want to be overly grim," he said. "We're not going to budge on the flexibility, because we know through our own proprietary research that the economy hasn't come back yet and people are as nervous as ever."
Post a Comment