Mar
22
No Free Ads for CareerBuilder After Pantsless Ad Pairing
Posted in: Uncategorized
NEW YORK (AdAge.com) — CBS is hoping to zip up a controversy over two ads featuring pantsless people that aired back-to-back during its broadcast of the Super Bowl. One of the advertisers involved later received free commercial time to make up for it, according to two people with knowledge of the situation. But the other now says it doesn't expect to benefit from a similar arrangement, and is frustrated by that outcome.
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