Aug
12
Nielsen Puts Its Third-Party National TV Ratings Accreditation on Hiatus
Posted in: UncategorizedAfter facing intensifying pressure from the industry to shore up its measurement offerings, Nielsen has taken the unprecedented step of halting third-party accreditation of its own national TV ratings service. In a statement released Thursday morning, a Nielsen spokesperson said that it would halt the accreditation that the third-party Media Rating Council normally provides as…
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