Jan
25
NatWest CMO: Effectiveness Is Key to Boosting Marketing’s Credibility
Posted in: UncategorizedAs marketers scramble to chart their course ahead for yet another uncertain year, Margaret Jobling isn’t fixated on obstacles like inflation or political uncertainty. Instead she’s laser-focused on the things she can influence, including making sure the value of the marketing function is well and truly seen. The brand boss is no stranger to headwinds….
Post a Comment