Hasta La Creative!

A poster that transforms your expired cards into brand new guitar picks. It was installed in bars, night clubs and other places in São Paulo, Brazil.

Advertising Agency: Loducca, Sao Paulo, Brazil
Creative Directors: André Faria, Cássio Moron
Chief Creative Officer: Guga Ketzer
Art Director: Alex Adati, Raphael Franzini, Ricardo Alonso
Copywriter: Alex Adati, Raphael Franzini, Ricardo Alonso
Account Services: Sabrina Spinelli, Monica Di Pierro, Silvia Durazzo
Executive Producers: Sid Fernandes, Ana Luisa André
Development: Rui Americano Produções
Client: Helena Bagnoli, Wagner Gorab, Ana Penteado