Feb
04
Monkeying With Agencies Doesn’t Help CareerBuilder
Posted in: Uncategorized
CHICAGO (AdAge.com) — A weak showing in last year's USA Today Super Bowl Ad Meter got (or, depending on whom you believe, contributed to getting) CareerBuilder's agency, Cramer-Krasselt, fired. So, uh, does a significantly worse showing in this year's survey mean that the online job site's new agency, Wieden & Kennedy, ought to be worried?
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