Aug
20
Mondelez Consolidates Majority of Global Creative With WPP and Publicis
Posted in: UncategorizedGlobal snack behemoth Mondelez has concluded a lengthy review by consolidating its global creative account with WPP and Publicis. “Our consumer-centric focus, our purpose-driven brands and our digital ambitions need a powerful agency model to support them. We’re creating the basis for deeper strategic partnerships that give our local and global brand teams access to…
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