Jan
18
Mid-Season TV: Slate of Buzzed-About Shows Create Hot Opportunities for Make-Goods
Posted in: UncategorizedLOS ANGELES (AdAge.com) — For decades, fall was the big season for new series and excitement, but for TV enthusiasts in recent years — and this one in particular — it seems January is the place to be when it comes to buzzed-about new programming. That could benefit upfront TV buyers who are getting make-goods in January's so-called "second season" programming to make up for fall shows that didn't deliver.
Post a Comment